Post job

Media coordinator vs publications coordinator

The differences between media coordinators and publications coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media coordinator and a publications coordinator. Additionally, a publications coordinator has an average salary of $48,593, which is higher than the $47,471 average annual salary of a media coordinator.

The top three skills for a media coordinator include facebook, instagram and twitter. The most important skills for a publications coordinator are press releases, powerpoint, and web content.

Media coordinator vs publications coordinator overview

Media CoordinatorPublications Coordinator
Yearly salary$47,471$48,593
Hourly rate$22.82$23.36
Growth rate8%8%
Number of jobs35,28527,541
Job satisfaction--
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 78%
Average age4242
Years of experience44

What does a media coordinator do?

A media coordinator acts as a communications professional in charge of developing and implementing target communications and advertising for various media platforms. Media coordinators plan, implement, and monitor the social media strategy of an organization. They discern the most successful media outreach and establish advertising partnerships and business deals. They aim to increase their respective companies' brand awareness, strengthen their advertising campaigns, improve their marketing strategies, and increase their sales.

What does a publications coordinator do?

A publications coordinator is responsible for assisting the publishing processes from the drafting to the distribution of materials. Publications coordinators check the accuracy and quality of the content, ensuring that the materials are free from plagiarism and adhere to publishing guidelines and regulations. They also follow publishing deadlines and confirm the submission of all materials in printing. A publication coordinator assists the marketing team in promoting the organization's products by handling and updating social media accounts, as well as searching for the recent trends as an issue for the next publications.

Media coordinator vs publications coordinator salary

Media coordinators and publications coordinators have different pay scales, as shown below.

Media CoordinatorPublications Coordinator
Average salary$47,471$48,593
Salary rangeBetween $34,000 And $64,000Between $36,000 And $64,000
Highest paying CityUrban Honolulu, HIWashington, DC
Highest paying stateHawaiiVirginia
Best paying companyThe Joffrey BalletAstraZeneca
Best paying industryManufacturingFinance

Differences between media coordinator and publications coordinator education

There are a few differences between a media coordinator and a publications coordinator in terms of educational background:

Media CoordinatorPublications Coordinator
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 78%
Most common majorCommunicationCommunication
Most common collegeNorthwestern UniversityStanford University

Media coordinator vs publications coordinator demographics

Here are the differences between media coordinators' and publications coordinators' demographics:

Media CoordinatorPublications Coordinator
Average age4242
Gender ratioMale, 36.6% Female, 63.4%Male, 29.4% Female, 70.6%
Race ratioBlack or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.9% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between media coordinator and publications coordinator duties and responsibilities

Media coordinator example responsibilities.

  • Manage social media assets using HootSuite, TweetDeck, and mobile apps.
  • Track generate leads in CRM to better understand trending of events and campaigns.
  • Manage budget for promotional items (CDs, key chains, t-shirts, etc . )
  • Manage and optimize clients' pay-per-click (PPC) campaigns, SEO campaigns and affiliate marketing accounts.
  • Manage and distribute inventory of DVDs, CDs, and VHS for educational use by professors and students
  • Manage Facebook and twitter accounts - manage friends, approve and find new connections, network and post relevant blogs.
  • Show more

Publications coordinator example responsibilities.

  • Develop and manage all aspects of publicity for one of NYC's oldest museums.
  • Manage all copywriting elements for live broadcasts and promotional commercials.
  • Keep staff update on current events and updates PPNC's Facebook page.
  • Produce event PowerPoint presentations and loops.
  • Developed/Produce PowerPoint presentation for weekly worship service.
  • Proofread and critiqu magazines for other publication managers who are struggling to meet quality assurance criteria.
  • Show more

Media coordinator vs publications coordinator skills

Common media coordinator skills
  • Facebook, 11%
  • Instagram, 10%
  • Twitter, 9%
  • Digital Marketing, 5%
  • Social Media Marketing, 5%
  • Social Platforms, 4%
Common publications coordinator skills
  • Press Releases, 12%
  • PowerPoint, 11%
  • Web Content, 10%
  • Public Affairs, 6%
  • Graphic Design, 5%
  • Facebook, 5%

Browse arts, entertainment, sports, and media jobs