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The differences between media coordinators and social media editors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media coordinator and a social media editor. Additionally, a social media editor has an average salary of $53,943, which is higher than the $47,471 average annual salary of a media coordinator.
The top three skills for a media coordinator include facebook, instagram and twitter. The most important skills for a social media editor are instagram, facebook, and twitter.
| Media Coordinator | Social Media Editor | |
| Yearly salary | $47,471 | $53,943 |
| Hourly rate | $22.82 | $25.93 |
| Growth rate | 8% | -5% |
| Number of jobs | 35,285 | 37,769 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 77% |
| Average age | 42 | 44 |
| Years of experience | 4 | 4 |
A media coordinator acts as a communications professional in charge of developing and implementing target communications and advertising for various media platforms. Media coordinators plan, implement, and monitor the social media strategy of an organization. They discern the most successful media outreach and establish advertising partnerships and business deals. They aim to increase their respective companies' brand awareness, strengthen their advertising campaigns, improve their marketing strategies, and increase their sales.
A social media editor is in charge of handling and maintaining the social media platforms of a company or brand, ensuring to produce and develop engaging content for a target audience. Their responsibilities often revolve around editing relevant content for posting, engaging with clients professionally and promptly, and addressing issues and concerns, resolving them according to a set of given responses. One must also coordinate with graphic designers and other writers, devise strategies to identify marketing opportunities, develop online campaigns, and keep abreast of the latest trends.
Media coordinators and social media editors have different pay scales, as shown below.
| Media Coordinator | Social Media Editor | |
| Average salary | $47,471 | $53,943 |
| Salary range | Between $34,000 And $64,000 | Between $40,000 And $72,000 |
| Highest paying City | Urban Honolulu, HI | Stamford, CT |
| Highest paying state | Hawaii | Hawaii |
| Best paying company | The Joffrey Ballet | RE/MAX Realty One |
| Best paying industry | Manufacturing | Technology |
There are a few differences between a media coordinator and a social media editor in terms of educational background:
| Media Coordinator | Social Media Editor | |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 77% |
| Most common major | Communication | Communication |
| Most common college | Northwestern University | Stanford University |
Here are the differences between media coordinators' and social media editors' demographics:
| Media Coordinator | Social Media Editor | |
| Average age | 42 | 44 |
| Gender ratio | Male, 36.6% Female, 63.4% | Male, 41.2% Female, 58.8% |
| Race ratio | Black or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.9% American Indian and Alaska Native, 0.6% | Black or African American, 3.5% Unknown, 4.5% Hispanic or Latino, 7.8% Asian, 7.0% White, 76.9% American Indian and Alaska Native, 0.3% |
| LGBT Percentage | 12% | 12% |