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Media relations manager vs community relations manager

The differences between media relations managers and community relations managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media relations manager and a community relations manager. Additionally, a media relations manager has an average salary of $86,031, which is higher than the $71,899 average annual salary of a community relations manager.

The top three skills for a media relations manager include press releases, strategic communications and external communications. The most important skills for a community relations manager are patients, medicare, and business development.

Media relations manager vs community relations manager overview

Media Relations ManagerCommunity Relations Manager
Yearly salary$86,031$71,899
Hourly rate$41.36$34.57
Growth rate8%8%
Number of jobs31,28132,850
Job satisfaction--
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 77%
Average age4242
Years of experience44

What does a media relations manager do?

A media relations manager is in charge of devising strategies to raise brand awareness through media communications. Their responsibilities typically revolve around creating newsletters and print materials, identify media opportunities, assist in writing communication materials such as speech and press releases, and maintain positive relationships with the media. One may also handle social networking platforms, develop new marketing concepts, and manage media campaigns. Furthermore, as a manager, it is essential to lead and encourage the staff to reach goals, all while implementing the company's policies and regulations.

What does a community relations manager do?

Community Relations Managers take care of the company's relationship with a specific community. Often, they are employed by a nonprofit organization, and they take care of the community that the organization serves. They are in charge of coordinating with community leaders to identify the people's needs, creating programs that would address these needs, and raising funds for their projects. Community Relations Managers oversee the implementation of the company's community projects. They manage the project's budget and workforce allocation. Community Relations Managers ensure that the good relationship between the company and the community is maintained at all times.

Media relations manager vs community relations manager salary

Media relations managers and community relations managers have different pay scales, as shown below.

Media Relations ManagerCommunity Relations Manager
Average salary$86,031$71,899
Salary rangeBetween $57,000 And $129,000Between $47,000 And $107,000
Highest paying CityBurlingame, CAWashington, DC
Highest paying stateDelawareNew Jersey
Best paying companyShearman & SterlingNVIDIA
Best paying industryFinance-

Differences between media relations manager and community relations manager education

There are a few differences between a media relations manager and a community relations manager in terms of educational background:

Media Relations ManagerCommunity Relations Manager
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 77%
Most common majorCommunicationBusiness
Most common collegeNorthwestern UniversityStanford University

Media relations manager vs community relations manager demographics

Here are the differences between media relations managers' and community relations managers' demographics:

Media Relations ManagerCommunity Relations Manager
Average age4242
Gender ratioMale, 44.3% Female, 55.7%Male, 30.5% Female, 69.5%
Race ratioBlack or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.1% White, 74.6% American Indian and Alaska Native, 0.4%Black or African American, 6.1% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.1% White, 74.5% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between media relations manager and community relations manager duties and responsibilities

Media relations manager example responsibilities.

  • Hire, train and manage play-by-play broadcasters guaranteeing a professional and informative listening experience.
  • Direct corporate communications, publicity, media relations, crisis communications and serve as company spokesperson for major sports/entertainment venues.
  • Create and maintain the school s official Facebook page.
  • Help the college utilize social media (including Facebook) to engage alumni and current students.
  • Respond to media inquiries; coordinate media interviews, including spokesperson preparation and message development.
  • Direct internal communications tactics including newsletters, Intranet, domestic and international executive meetings, and special events.
  • Show more

Community relations manager example responsibilities.

  • Manage social networking, such as Facebook.
  • Plan and execute project grand openings and manage all social media platforms (Facebook/Twitter )
  • Manage the creation and display of both user-generate and resort-developed videos for YouTube.
  • Maintain strong working relationships across all departments to manage successful on-site opportunities, content and multimedia asset development and spokesperson requests.
  • Provide a strong database of community, affordable housing and economic development opportunities for bank to meet CRA goals.
  • Provide continuing education to patients and families regarding palliative/hospice care services and placement options.
  • Show more

Media relations manager vs community relations manager skills

Common media relations manager skills
  • Press Releases, 17%
  • Strategic Communications, 6%
  • External Communications, 6%
  • Crisis Communications, 5%
  • Web Content, 5%
  • Corporate Communications, 4%
Common community relations manager skills
  • Patients, 19%
  • Medicare, 10%
  • Business Development, 8%
  • Community Events, 6%
  • Health Fairs, 5%
  • Local Community, 5%

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