Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between media relations managers and directors, customer relations can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media relations manager and a director, customer relations. Additionally, a director, customer relations has an average salary of $134,672, which is higher than the $86,031 average annual salary of a media relations manager.
The top three skills for a media relations manager include press releases, strategic communications and external communications. The most important skills for a director, customer relations are customer relations, leveraged, and government relations.
| Media Relations Manager | Director, Customer Relations | |
| Yearly salary | $86,031 | $134,672 |
| Hourly rate | $41.36 | $64.75 |
| Growth rate | 8% | 8% |
| Number of jobs | 31,281 | 26,470 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 65% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A media relations manager is in charge of devising strategies to raise brand awareness through media communications. Their responsibilities typically revolve around creating newsletters and print materials, identify media opportunities, assist in writing communication materials such as speech and press releases, and maintain positive relationships with the media. One may also handle social networking platforms, develop new marketing concepts, and manage media campaigns. Furthermore, as a manager, it is essential to lead and encourage the staff to reach goals, all while implementing the company's policies and regulations.
Director of Customer Relations is responsible for leading the design and improvement of an organization's overall customer service experience. Their duties include developing customer service budget, driving customer service process improvements, implementing customer service agents, managing email and telephony customer service routing, and creating training programs for customer service staff. They are responsible for improving customer service performance metrics, overseeing key change management projects, and establishing a customer service roadmap. The Director of customer relations also helps in developing recruitment initiatives to attract top talents.
Media relations managers and directors, customer relations have different pay scales, as shown below.
| Media Relations Manager | Director, Customer Relations | |
| Average salary | $86,031 | $134,672 |
| Salary range | Between $57,000 And $129,000 | Between $91,000 And $197,000 |
| Highest paying City | Burlingame, CA | Carson City, NV |
| Highest paying state | Delaware | Nevada |
| Best paying company | Shearman & Sterling | California Resources |
| Best paying industry | Finance | Manufacturing |
There are a few differences between a media relations manager and a director, customer relations in terms of educational background:
| Media Relations Manager | Director, Customer Relations | |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 65% |
| Most common major | Communication | Business |
| Most common college | Northwestern University | Stanford University |
Here are the differences between media relations managers' and directors, customer relations' demographics:
| Media Relations Manager | Director, Customer Relations | |
| Average age | 42 | 42 |
| Gender ratio | Male, 44.3% Female, 55.7% | Male, 46.1% Female, 53.9% |
| Race ratio | Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.1% White, 74.6% American Indian and Alaska Native, 0.4% | Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.6% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 16% | 16% |