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The differences between media supervisors and communications coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media supervisor and a communications coordinator. Additionally, a media supervisor has an average salary of $82,267, which is higher than the $47,075 average annual salary of a communications coordinator.
The top three skills for a media supervisor include media planning, digital marketing and client facing. The most important skills for a communications coordinator are customer service, web content, and event planning.
| Media Supervisor | Communications Coordinator | |
| Yearly salary | $82,267 | $47,075 |
| Hourly rate | $39.55 | $22.63 |
| Growth rate | 8% | 8% |
| Number of jobs | 8,858 | 39,790 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 75% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
Media Supervisors help develop the company's overall media messaging and media campaigns. They perform various duties that include creating and distributing press releases to print, radio, digital media, and television outlets, informing the media about the company's new initiatives, and helping to drive interest for the said initiatives. It is their duty to coordinate the company's media buying initiatives and prepare ROI reports based on various key performing indicators such as CPA, CPI, and CPP.
A communications coordinator is responsible for overseeing the communications department's operations, developing the brand image, and monitoring press releases, company articles, and other related marketing materials for business promotion and visibility. Communications coordinators actively interact with existing and potential clients, negotiate contracts, and build profitable partnerships. They also develop strategic procedures for creating the business' online presence, organizing promotional events, and media conferences. A communications coordinator must have excellent communication and organization skills to maintain a good reputation and customer satisfaction.
Media supervisors and communications coordinators have different pay scales, as shown below.
| Media Supervisor | Communications Coordinator | |
| Average salary | $82,267 | $47,075 |
| Salary range | Between $65,000 And $103,000 | Between $34,000 And $63,000 |
| Highest paying City | San Francisco, CA | Washington, DC |
| Highest paying state | Virginia | New Jersey |
| Best paying company | Wpp Us Holdings Inc | Microsoft |
| Best paying industry | Retail | Government |
There are a few differences between a media supervisor and a communications coordinator in terms of educational background:
| Media Supervisor | Communications Coordinator | |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 75% |
| Most common major | Marketing | Communication |
| Most common college | Northwestern University | Stanford University |
Here are the differences between media supervisors' and communications coordinators' demographics:
| Media Supervisor | Communications Coordinator | |
| Average age | 42 | 42 |
| Gender ratio | Male, 47.6% Female, 52.4% | Male, 29.4% Female, 70.6% |
| Race ratio | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6% | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.6% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |