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Public relations account executive vs public affairs specialist

The differences between public relations account executives and public affairs specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public relations account executive and a public affairs specialist. Additionally, a public affairs specialist has an average salary of $66,383, which is higher than the $53,485 average annual salary of a public relations account executive.

The top three skills for a public relations account executive include press releases, digital marketing and fact sheets. The most important skills for a public affairs specialist are news stories, veterans, and fact sheets.

Public relations account executive vs public affairs specialist overview

Public Relations Account ExecutivePublic Affairs Specialist
Yearly salary$53,485$66,383
Hourly rate$25.71$31.91
Growth rate8%8%
Number of jobs121,38919,889
Job satisfaction--
Most common degreeBachelor's Degree, 86%Bachelor's Degree, 70%
Average age4242
Years of experience44

What does a public relations account executive do?

A Public Relations Account Associate is responsible for managing the brand's media relations and strategizing promotional campaigns for client accounts. They coordinate with the clients for their specifications and requirements, including their budget limitations, target audience, and timetables. They also work closely with the sales team to identify the sales performance and adjust project management plans as needed. A Public Relations Account Associate handles brand communication to various media platforms and ensure that the methods lead to client success and satisfaction.

What does a public affairs specialist do?

Psychology research assistants take charge of the operational and administrative tasks like mailing surveys, summarizing results, and managing correspondence. The research assistants identify the areas in need of improvement and score psychological tests. They prepare the interview questions and summarize test results. Their job involves responding to research-related emails and take part in project meetings. Also, they update the content of websites and prepare reports of their progress. The skills they need in carrying out this job include communication, critical thinking, attention to detail, and technical skills.

Public relations account executive vs public affairs specialist salary

Public relations account executives and public affairs specialists have different pay scales, as shown below.

Public Relations Account ExecutivePublic Affairs Specialist
Average salary$53,485$66,383
Salary rangeBetween $36,000 And $79,000Between $43,000 And $102,000
Highest paying CityMcLean, VAWashington, DC
Highest paying stateVirginiaVirginia
Best paying companyEdelman Financial EnginesGoogle
Best paying industryMediaGovernment

Differences between public relations account executive and public affairs specialist education

There are a few differences between a public relations account executive and a public affairs specialist in terms of educational background:

Public Relations Account ExecutivePublic Affairs Specialist
Most common degreeBachelor's Degree, 86%Bachelor's Degree, 70%
Most common majorCommunicationCommunication
Most common collegeNorthwestern UniversityNorthwestern University

Public relations account executive vs public affairs specialist demographics

Here are the differences between public relations account executives' and public affairs specialists' demographics:

Public Relations Account ExecutivePublic Affairs Specialist
Average age4242
Gender ratioMale, 29.3% Female, 70.7%Male, 47.2% Female, 52.8%
Race ratioBlack or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6%Black or African American, 10.4% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.3% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between public relations account executive and public affairs specialist duties and responsibilities

Public relations account executive example responsibilities.

  • Manage LinkedIn communications with former PRSSA members.
  • Create and effectively manage department and store/corporate events, which includes conceptual design and ROI.
  • Manage Facebook account promoting events to students across campus
  • Manage public affairs and media efforts including writing and placing op-eds and mobilizing editorial campaigns.
  • Experience with social media and blogging.
  • Handle casting, blogging and all social media.
  • Show more

Public affairs specialist example responsibilities.

  • Manage agency media engagements, including tracking queries on SharePoint.
  • Respond to media queries, write news releases and manage media engagements while acting as spokesperson for several multifacete organizations.
  • Improve moral for thousands of soldiers, family members, and veterans.
  • Create a command Youtube page; shoot, edit and place innovative videos share nationally.
  • Develop a SharePoint website allowing USDA employees to retrieve templates and to submit communications requests i.e.
  • Update the IACH Facebook page on a daily basis with news, events, pictures and videos.
  • Show more

Public relations account executive vs public affairs specialist skills

Common public relations account executive skills
  • Press Releases, 18%
  • Digital Marketing, 7%
  • Fact Sheets, 5%
  • Biographies, 5%
  • Client Accounts, 4%
  • Wine, 3%
Common public affairs specialist skills
  • News Stories, 7%
  • Veterans, 7%
  • Fact Sheets, 6%
  • Press Releases, 6%
  • Conduct Interviews, 5%
  • News Articles, 5%

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