Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between public relations consultants and publications coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public relations consultant and a publications coordinator. Additionally, a public relations consultant has an average salary of $50,333, which is higher than the $48,593 average annual salary of a publications coordinator.
The top three skills for a public relations consultant include press releases, web content and strategic communications. The most important skills for a publications coordinator are press releases, powerpoint, and web content.
| Public Relations Consultant | Publications Coordinator | |
| Yearly salary | $50,333 | $48,593 |
| Hourly rate | $24.20 | $23.36 |
| Growth rate | 8% | 8% |
| Number of jobs | 27,882 | 27,541 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 78% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A public relations consultant represents an organization and is the company's way to communicate to the public their plans, decisions, and motivations. They both advertise and show the company's personality and create familiarity and trust. The public relations consultant's role is to create all the PR materials needed to accomplish these goals. It means writing press releases, online content, speeches, and also working with the marketing and advertising team to create copy that will evoke the interest of the public. The ultimate goal is to gain customers and thus increase sales.
A publications coordinator is responsible for assisting the publishing processes from the drafting to the distribution of materials. Publications coordinators check the accuracy and quality of the content, ensuring that the materials are free from plagiarism and adhere to publishing guidelines and regulations. They also follow publishing deadlines and confirm the submission of all materials in printing. A publication coordinator assists the marketing team in promoting the organization's products by handling and updating social media accounts, as well as searching for the recent trends as an issue for the next publications.
Public relations consultants and publications coordinators have different pay scales, as shown below.
| Public Relations Consultant | Publications Coordinator | |
| Average salary | $50,333 | $48,593 |
| Salary range | Between $29,000 And $85,000 | Between $36,000 And $64,000 |
| Highest paying City | Seattle, WA | Washington, DC |
| Highest paying state | Washington | Virginia |
| Best paying company | AbbVie | AstraZeneca |
| Best paying industry | Media | Finance |
There are a few differences between a public relations consultant and a publications coordinator in terms of educational background:
| Public Relations Consultant | Publications Coordinator | |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 78% |
| Most common major | Communication | Communication |
| Most common college | Northwestern University | Stanford University |
Here are the differences between public relations consultants' and publications coordinators' demographics:
| Public Relations Consultant | Publications Coordinator | |
| Average age | 42 | 42 |
| Gender ratio | Male, 33.3% Female, 66.7% | Male, 29.4% Female, 70.6% |
| Race ratio | Black or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.6% | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |