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Publication specialist vs media specialist

The differences between publication specialists and media specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a publication specialist and a media specialist. Additionally, a publication specialist has an average salary of $55,554, which is higher than the $50,832 average annual salary of a media specialist.

The top three skills for a publication specialist include technical publications, powerpoint and technical manuals. The most important skills for a media specialist are digital marketing, video production, and customer service.

Publication specialist vs media specialist overview

Publication SpecialistMedia Specialist
Yearly salary$55,554$50,832
Hourly rate$26.71$24.44
Growth rate8%8%
Number of jobs27,00839,401
Job satisfaction--
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 70%
Average age4242
Years of experience44

What does a publication specialist do?

A publication specialist is responsible for assisting in publishing operations and supervising distribution processes accordingly. Publication specialists inspect the quality of materials before printing, such as verifying information, proofreading contents, and ensuring that the style meets the standard requirements and business guidelines. They may also handle the company's social media presence to attract the audience by posting publication updates and engaging captions. A publication specialist must have excellent communication and organizational skills, especially in handling press releases, media communications, and writing sales reports.

What does a media specialist do?

Media specialists are individuals who establish and administer content on various social media platforms. The job involves monitoring site metrics, overseeing creative design, and responding to reader comments. Specialists offer advice to administrators and teachers on the use of non-print social media. They work for huge enterprises with multimedia departments, new media departments, and in-house websites. The skills the job requires include trend awareness, social media ads, community management, strong visual aesthetic, and understanding SEO.

Publication specialist vs media specialist salary

Publication specialists and media specialists have different pay scales, as shown below.

Publication SpecialistMedia Specialist
Average salary$55,554$50,832
Salary rangeBetween $36,000 And $84,000Between $35,000 And $73,000
Highest paying CityWashington, DCWashington, DC
Highest paying stateWashingtonNew Jersey
Best paying companyMetaBP America Inc
Best paying industry-Professional

Differences between publication specialist and media specialist education

There are a few differences between a publication specialist and a media specialist in terms of educational background:

Publication SpecialistMedia Specialist
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 70%
Most common majorCommunicationCommunication
Most common collegeStanford UniversityStanford University

Publication specialist vs media specialist demographics

Here are the differences between publication specialists' and media specialists' demographics:

Publication SpecialistMedia Specialist
Average age4242
Gender ratioMale, 35.6% Female, 64.4%Male, 52.9% Female, 47.1%
Race ratioBlack or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6%Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between publication specialist and media specialist duties and responsibilities

Publication specialist example responsibilities.

  • Manage documents through planning, development and QA.
  • Lead a cross discipline team to develop a new SERB database for Westlaw.
  • Manage, create and edit internal and external communication collateral, providing high-level management copywriting and document creation support.
  • Train writers in XML tagging schema.
  • Deploy PC and Macintosh digital graphics workstations.
  • Ensure character and paragraph styles are applied according to the RFP requirements.
  • Show more

Media specialist example responsibilities.

  • Develop fresh leads to connect with by utilizing LinkedIn connections and resources.
  • Manage content for and development of the museum's Drupal website, cartermuseum.org.
  • Manage teams for film, video, animation, & multimedia creation of any kind.
  • Assign to work as a media associate at Starcom managing a portion of the Kellogg's account.
  • Develop and manage proprietary PPC support material.
  • Participate in brainstorming sessions, proofread and edit marketing materials, manage magazine inventory.
  • Show more

Publication specialist vs media specialist skills

Common publication specialist skills
  • Technical Publications, 9%
  • PowerPoint, 7%
  • Technical Manuals, 6%
  • Adobe Illustrator, 6%
  • Desktop, 6%
  • Graphic Design, 5%
Common media specialist skills
  • Digital Marketing, 14%
  • Video Production, 7%
  • Customer Service, 5%
  • Web Content, 5%
  • Google Analytics, 4%
  • Google Adwords, 3%

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