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The differences between senior market research analysts and analyst sales can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a senior market research analyst and an analyst sales. Additionally, a senior market research analyst has an average salary of $88,261, which is higher than the $69,093 average annual salary of an analyst sales.
The top three skills for a senior market research analyst include data analysis, powerpoint and SPSS. The most important skills for an analyst sales are salesforce, customer service, and data analysis.
| Senior Market Research Analyst | Analyst Sales | |
| Yearly salary | $88,261 | $69,093 |
| Hourly rate | $42.43 | $33.22 |
| Growth rate | 19% | 19% |
| Number of jobs | 77,533 | 77,023 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 77% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A Senior Market Research Analyst specializes in providing analytical services to optimize marketing operations. They are responsible for understanding the company and marketing projects' needs, performing extensive market research and analysis, conducting surveys and assessments, identifying client and business opportunities, and developing strategies to optimize operations. They may also help in creating and implementing solutions against issues and concerns. As a Senior Market Research Analyst, it is essential to lead and serve as a mentor to junior analysts, all while promoting and enforcing company policies and regulations.
Analyst sales, or a sales analyst, is an individual who is responsible for increasing sales and revenue of a company by running competitive analysis and making recommendations on how the marketing and sales team should move forward. Sales analysts must assist in the review of monthly financial statements and prepare complex financial statements for retail and service businesses. They develop and provide market intelligence data solutions for the sales team to maximize territory sales efforts. Sales analysts must also maintain a business relationship with key account top management to deliver outstanding customer service and assistance.
Senior market research analysts and analyst sales have different pay scales, as shown below.
| Senior Market Research Analyst | Analyst Sales | |
| Average salary | $88,261 | $69,093 |
| Salary range | Between $65,000 And $118,000 | Between $47,000 And $99,000 |
| Highest paying City | Seattle, WA | Seattle, WA |
| Highest paying state | Washington | Washington |
| Best paying company | Xoom | |
| Best paying industry | Health Care | Finance |
There are a few differences between a senior market research analyst and an analyst sales in terms of educational background:
| Senior Market Research Analyst | Analyst Sales | |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 77% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between senior market research analysts' and analyst sales' demographics:
| Senior Market Research Analyst | Analyst Sales | |
| Average age | 37 | 37 |
| Gender ratio | Male, 49.3% Female, 50.7% | Male, 51.0% Female, 49.0% |
| Race ratio | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.2% White, 64.9% American Indian and Alaska Native, 0.1% | Black or African American, 5.0% Unknown, 5.0% Hispanic or Latino, 11.9% Asian, 13.0% White, 65.1% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |