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Social media adviser vs communications specialist

The differences between social media advisers and communications specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a social media adviser and a communications specialist. Additionally, a social media adviser has an average salary of $121,153, which is higher than the $51,023 average annual salary of a communications specialist.

The top three skills for a social media adviser include digital marketing, social media marketing and facebook. The most important skills for a communications specialist are customer service, powerpoint, and patients.

Social media adviser vs communications specialist overview

Social Media AdviserCommunications Specialist
Yearly salary$121,153$51,023
Hourly rate$58.25$24.53
Growth rate8%8%
Number of jobs42,74842,819
Job satisfaction--
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 64%
Average age4242
Years of experience44

Social media adviser vs communications specialist salary

Social media advisers and communications specialists have different pay scales, as shown below.

Social Media AdviserCommunications Specialist
Average salary$121,153$51,023
Salary rangeBetween $91,000 And $159,000Between $36,000 And $71,000
Highest paying City-Washington, DC
Highest paying state-New Jersey
Best paying company-Google
Best paying industry-Technology

Differences between social media adviser and communications specialist education

There are a few differences between a social media adviser and a communications specialist in terms of educational background:

Social Media AdviserCommunications Specialist
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 64%
Most common majorCommunicationCommunication
Most common collegeNorthwestern UniversityStanford University

Social media adviser vs communications specialist demographics

Here are the differences between social media advisers' and communications specialists' demographics:

Social Media AdviserCommunications Specialist
Average age4242
Gender ratioMale, 54.3% Female, 45.7%Male, 42.9% Female, 57.1%
Race ratioBlack or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.6% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between social media adviser and communications specialist duties and responsibilities

Social media adviser example responsibilities.

  • Manage accurate sales forecasting utilizing SalesForce./CRM.
  • Tire repair and general vehicle maintenance along with maintaining the Facebook page of Zellers master tire.
  • Introduce winery to social media outlets through blogging, micro-blogging, social networking and events websites.
  • Strategize daily business and market interaction by contacting businesses for SuperMedia presenting Online and PPC advertisements, improving profit generation.
  • Develop content for promotions and giveaways while building fan engagement.

Communications specialist example responsibilities.

  • Manage all client data and meeting history in Salesforce.
  • Provision, manage PRI-ISDN and IP installation of AARP state offices for AARP video systems.
  • Manage course syllabi, scientific abstracts, reprints and course development according to all ACCME and FDA guidelines.
  • Manage CRM database and develop key communication items such as email blasts, brochures, flyers, and bulletins.
  • Manage website: regularly update content, implement SEO and monitor website activity.
  • Manage and update written communications on organization's Facebook page and other social media outlets
  • Show more

Social media adviser vs communications specialist skills

Common social media adviser skills
  • Digital Marketing, 18%
  • Social Media Marketing, 18%
  • Facebook, 12%
  • Twitter, 9%
  • Press Releases, 5%
  • Instagram, 5%
Common communications specialist skills
  • Customer Service, 9%
  • PowerPoint, 6%
  • Patients, 6%
  • Web Content, 6%
  • Project Management, 6%
  • Press Releases, 5%

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