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Social media adviser vs media consultant

The differences between social media advisers and media consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a social media adviser and a media consultant. Additionally, a social media adviser has an average salary of $121,153, which is higher than the $53,443 average annual salary of a media consultant.

The top three skills for a social media adviser include digital marketing, social media marketing and facebook. The most important skills for a media consultant are website development, facebook, and twitter.

Social media adviser vs media consultant overview

Social Media AdviserMedia Consultant
Yearly salary$121,153$53,443
Hourly rate$58.25$25.69
Growth rate8%8%
Number of jobs42,74828,768
Job satisfaction--
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 77%
Average age4242
Years of experience44

Social media adviser vs media consultant salary

Social media advisers and media consultants have different pay scales, as shown below.

Social Media AdviserMedia Consultant
Average salary$121,153$53,443
Salary rangeBetween $91,000 And $159,000Between $32,000 And $89,000
Highest paying City-Washington, DC
Highest paying state-Washington
Best paying company-iHeartMedia
Best paying industry--

Differences between social media adviser and media consultant education

There are a few differences between a social media adviser and a media consultant in terms of educational background:

Social Media AdviserMedia Consultant
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 77%
Most common majorCommunicationCommunication
Most common collegeNorthwestern UniversityNorthwestern University

Social media adviser vs media consultant demographics

Here are the differences between social media advisers' and media consultants' demographics:

Social Media AdviserMedia Consultant
Average age4242
Gender ratioMale, 54.3% Female, 45.7%Male, 50.3% Female, 49.7%
Race ratioBlack or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.6% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between social media adviser and media consultant duties and responsibilities

Social media adviser example responsibilities.

  • Manage accurate sales forecasting utilizing SalesForce./CRM.
  • Tire repair and general vehicle maintenance along with maintaining the Facebook page of Zellers master tire.
  • Introduce winery to social media outlets through blogging, micro-blogging, social networking and events websites.
  • Strategize daily business and market interaction by contacting businesses for SuperMedia presenting Online and PPC advertisements, improving profit generation.
  • Develop content for promotions and giveaways while building fan engagement.

Media consultant example responsibilities.

  • Manage accounts by proactive CRM to ensure performance of marketing plans, and annual account renewals.
  • Manage accurate sales forecasting utilizing SalesForce./CRM.
  • Design and manage clients' business Facebook page, develop online advertisement campaigns and execute direct mail campaigns.
  • Used SEO tactics to produce content that rank high in search engine results, growing traffic to clients' websites.
  • Create landing pages for PPC campaigns performance.
  • Improve SEO for hundreds of websites by double, triple and quadruple percentage points.
  • Show more

Social media adviser vs media consultant skills

Common social media adviser skills
  • Digital Marketing, 18%
  • Social Media Marketing, 18%
  • Facebook, 12%
  • Twitter, 9%
  • Press Releases, 5%
  • Instagram, 5%
Common media consultant skills
  • Website Development, 16%
  • Facebook, 10%
  • Twitter, 8%
  • Digital Products, 7%
  • Search Engine Optimization, 5%
  • Instagram, 5%

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