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Technical product manager vs senior product marketing manager

The differences between technical product managers and senior product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a technical product manager and a senior product marketing manager. Additionally, a senior product marketing manager has an average salary of $128,471, which is higher than the $120,052 average annual salary of a technical product manager.

The top three skills for a technical product manager include technical product, product management and cloud. The most important skills for a senior product marketing manager are digital marketing, product management, and cloud.

Technical product manager vs senior product marketing manager overview

Technical Product ManagerSenior Product Marketing Manager
Yearly salary$120,052$128,471
Hourly rate$57.72$61.76
Growth rate10%10%
Number of jobs185,305168,205
Job satisfaction--
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 73%
Average age3939
Years of experience1010

What does a technical product manager do?

A technical product manager's responsibilities revolve around performing research and analysis to identify consumers' needs, utilizing new technologies to develop strategies and products, coordinating with different teams, and monitoring the entire progress of production. There are also instances when a technical product manager must perform clerical tasks such as producing reports, preparing presentations, responding to issues and concerns promptly, and managing schedules. Furthermore, as a manager, it is essential to lead and encourage staff to meet goals while implementing the company's policies and regulations.

What does a senior product marketing manager do?

A senior product marketing manager develops marketing projects and programs for new products, aiming to attract consumers and increase the brand value, which will translate into sales. They primarily have administrative duties such as making decisions, establishing schedules and guidelines, setting budgets and goals, delegating responsibilities among teams, and monitoring their progress, solving issues and concerns when any arise. They also lead the efforts to conduct market research and analyses, create marketing materials, and streamlining project requirements, all while implementing standards and regulations.

Technical product manager vs senior product marketing manager salary

Technical product managers and senior product marketing managers have different pay scales, as shown below.

Technical Product ManagerSenior Product Marketing Manager
Average salary$120,052$128,471
Salary rangeBetween $89,000 And $161,000Between $97,000 And $168,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaCalifornia
Best paying companyMetaRoku
Best paying industryTechnologyTechnology

Differences between technical product manager and senior product marketing manager education

There are a few differences between a technical product manager and a senior product marketing manager in terms of educational background:

Technical Product ManagerSenior Product Marketing Manager
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 73%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Technical product manager vs senior product marketing manager demographics

Here are the differences between technical product managers' and senior product marketing managers' demographics:

Technical Product ManagerSenior Product Marketing Manager
Average age3939
Gender ratioMale, 75.8% Female, 24.2%Male, 63.7% Female, 36.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between technical product manager and senior product marketing manager duties and responsibilities

Technical product manager example responsibilities.

  • Manage user interface design for PC products, working with designers and developers to create look and feel.
  • Manage the UI domain team encompassing user interface functionality, global behavior definitions, new user paradigms and concepts.
  • Task with product ownership; implement and improve the product operations following SDLC methodologies, managing and meeting the stakeholder expectations.
  • Design and lead implementation of web-base Java application for high volume transaction processing.
  • Manage horizontal UX prototyping resource needs, implementing effective collaborative expectations and cross-product timeline allocation strategies.
  • Involve championing the development of product requirements, use cases, and user stories for a target cloud document delivery service.
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Senior product marketing manager example responsibilities.

  • Coordinate and manage all aspects of GTM strategy with partners.
  • Lead VOC, KOL development for domestic and international market segments.
  • Lead development of program specific pricing models in collaboration with pricing strategies and product SME's.
  • Lead cross functional team through the successful implementation of an automate quote tool with integration to accounting program and sales CRM.
  • Define product requirements, manage development resources and interface with QA, documentation and marketing teams.
  • Translate business vision and strategy into operational tactics and build the organizational support and infrastructure need to achieve them.
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Technical product manager vs senior product marketing manager skills

Common technical product manager skills
  • Technical Product, 10%
  • Product Management, 7%
  • Cloud, 6%
  • User Stories, 5%
  • Project Management, 4%
  • Scrum, 4%
Common senior product marketing manager skills
  • Digital Marketing, 11%
  • Product Management, 8%
  • Cloud, 5%
  • Market Research, 4%
  • Integrated Marketing, 4%
  • Go-To-Market Strategy, 3%

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