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The differences between web analysts and research analysts can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a web analyst, becoming a research analyst takes usually requires 4-6 years. Additionally, a web analyst has an average salary of $78,546, which is higher than the $70,232 average annual salary of a research analyst.
The top three skills for a web analyst include google analytics, website performance and digital marketing. The most important skills for a research analyst are data analysis, data collection, and research projects.
| Web Analyst | Research Analyst | |
| Yearly salary | $78,546 | $70,232 |
| Hourly rate | $37.76 | $33.77 |
| Growth rate | 13% | 19% |
| Number of jobs | 35,295 | 81,374 |
| Job satisfaction | - | 4.5 |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 70% |
| Average age | 37 | 37 |
| Years of experience | 4 | 6 |
A web analyst is responsible for monitoring and maintaining the efficiency and development of web servers and their contents. Web analysts manage web traffic and upgrade the infrastructure to support channel tracking and business operations. They coordinate with the marketing and sales team to improve promotional campaigns and drive views for social media platforms. A web analyst also works closely with the technical team to resolve web issues and configure updates to ensure stability and smooth navigation of servers.
A research analyst is responsible for providing a company with insights and advice concerning finance, investments, and expenditures. Utilizing their analytical skills and extensive expertise in marketing, they analyze the trends and significant factors to conclude which decision should be the best to make. They can also take part in conducting an in-depth analysis of a business and examine which areas require improvement or has potential. Furthermore, they may work with a company or independently as a freelance analyst.
Web analysts and research analysts have different pay scales, as shown below.
| Web Analyst | Research Analyst | |
| Average salary | $78,546 | $70,232 |
| Salary range | Between $59,000 And $103,000 | Between $45,000 And $107,000 |
| Highest paying City | San Francisco, CA | Seattle, WA |
| Highest paying state | Idaho | Washington |
| Best paying company | Uber Technologies | The Citadel |
| Best paying industry | Finance | Finance |
There are a few differences between a web analyst and a research analyst in terms of educational background:
| Web Analyst | Research Analyst | |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 70% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between web analysts' and research analysts' demographics:
| Web Analyst | Research Analyst | |
| Average age | 37 | 37 |
| Gender ratio | Male, 60.5% Female, 39.5% | Male, 50.8% Female, 49.2% |
| Race ratio | Black or African American, 6.5% Unknown, 6.5% Hispanic or Latino, 12.0% Asian, 16.0% White, 58.5% American Indian and Alaska Native, 0.4% | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.3% Asian, 14.3% White, 64.7% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 9% | 10% |