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The differences between advertising interns and digital account executives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an advertising internship and a digital account executive. Additionally, a digital account executive has an average salary of $54,225, which is higher than the $33,028 average annual salary of an advertising internship.
The top three skills for an advertising internship include print advertisements, facebook and market research. The most important skills for a digital account executive are digital marketing, digital account, and salesforce.
| Advertising Internship | Digital Account Executive | |
| Yearly salary | $33,028 | $54,225 |
| Hourly rate | $15.88 | $26.07 |
| Growth rate | -8% | -8% |
| Number of jobs | 51,761 | 115,671 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 86% | Bachelor's Degree, 86% |
| Average age | 44 | 44 |
| Years of experience | 4 | 4 |
An advertising intern helps the marketing team brainstorm, improve, and monitor advertisement strategies developed for a company. An intern's responsibilities are to learn advertising techniques while assisting the advertising team with administrative and clerical tasks. This includes developing and monitoring advertising campaigns. This position needs someone with an eye for design, innovative marketing ideas, strong organizational skills, and strong communication skills.
A digital account executive is responsible for handling client accounts, developing effective digital marketing strategies, and promoting the clients' businesses across the digital media platform. Digital account executives manage the content development and marketing assets, ensuring that the materials adhere to business requirements and clients' specifications, as well as budget limitations and timetables. They also analyze the recent market trends to identify opportunities that would generate more revenue resources for the business. A digital account executive regularly updates the clients on the project progress and informing them of plan adjustments as needed.
Advertising interns and digital account executives have different pay scales, as shown below.
| Advertising Internship | Digital Account Executive | |
| Average salary | $33,028 | $54,225 |
| Salary range | Between $25,000 And $42,000 | Between $31,000 And $93,000 |
| Highest paying City | - | New York, NY |
| Highest paying state | - | New York |
| Best paying company | - | Databricks |
| Best paying industry | - | Technology |
There are a few differences between an advertising internship and a digital account executive in terms of educational background:
| Advertising Internship | Digital Account Executive | |
| Most common degree | Bachelor's Degree, 86% | Bachelor's Degree, 86% |
| Most common major | Communication | Business |
| Most common college | University of Pennsylvania | University of Pennsylvania |
Here are the differences between advertising interns' and digital account executives' demographics:
| Advertising Internship | Digital Account Executive | |
| Average age | 44 | 44 |
| Gender ratio | Male, 37.1% Female, 62.9% | Male, 50.0% Female, 50.0% |
| Race ratio | Black or African American, 6.1% Unknown, 4.1% Hispanic or Latino, 13.5% Asian, 4.6% White, 71.3% American Indian and Alaska Native, 0.4% | Black or African American, 6.2% Unknown, 4.1% Hispanic or Latino, 13.8% Asian, 4.6% White, 70.8% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 10% | 10% |