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Advertising sales manager vs sales account manager

The differences between advertising sales managers and sales account managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both an advertising sales manager and a sales account manager. Additionally, an advertising sales manager has an average salary of $70,784, which is higher than the $58,630 average annual salary of a sales account manager.

The top three skills for an advertising sales manager include media sales, revenue growth and business development. The most important skills for a sales account manager are customer service, CRM, and customer satisfaction.

Advertising sales manager vs sales account manager overview

Advertising Sales ManagerSales Account Manager
Yearly salary$70,784$58,630
Hourly rate$34.03$28.19
Growth rate5%5%
Number of jobs109,133163,697
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 70%
Average age4646
Years of experience88

What does an advertising sales manager do?

An advertising sales manager's primary focus is developing methods to increase sales. They work alongside the marketing team to ensure a company's advertising campaigns are as effective as possible. An advertising sales manager monitors each product's performance or service, evaluates the market, and determines what adjustments an advertising campaign needs. Their core responsibility is to ensure that a company's products produce maximum profit.

What does a sales account manager do?

The account sales manager is in charge of the retention of their customer relationship. They have to supervise the portfolio of existing clients, develop new business with them, and seek new sales opportunities. Account sales managers act as liaisons between the company and customer as well as build strong, long-lasting relationships by providing an improved customer experience. It is their responsibility to negotiate contracts and close deals to maximize sales profits. Also, they forecast track sales results and prepare reports on account status.

Advertising sales manager vs sales account manager salary

Advertising sales managers and sales account managers have different pay scales, as shown below.

Advertising Sales ManagerSales Account Manager
Average salary$70,784$58,630
Salary rangeBetween $38,000 And $128,000Between $33,000 And $101,000
Highest paying CitySan Bruno, CASan Francisco, CA
Highest paying stateOregonHawaii
Best paying companyAmazonGoogle
Best paying industryTelecommunicationTechnology

Differences between advertising sales manager and sales account manager education

There are a few differences between an advertising sales manager and a sales account manager in terms of educational background:

Advertising Sales ManagerSales Account Manager
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 70%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Advertising sales manager vs sales account manager demographics

Here are the differences between advertising sales managers' and sales account managers' demographics:

Advertising Sales ManagerSales Account Manager
Average age4646
Gender ratioMale, 51.0% Female, 49.0%Male, 63.4% Female, 36.6%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between advertising sales manager and sales account manager duties and responsibilities

Advertising sales manager example responsibilities.

  • Collaborate with health care providers to utilize cutting-edge DNA technology and manage patients as individuals with specific metabolic processes.
  • Create plan for clients to maximize SEO and to help maximize search results in Google searches.
  • Develop market strategies for clients regarding terms, exposure and ROI on the varied campaigns and locations utilize.
  • Study, train and present past and present client campaigns to help maximize ROI for continuing and future campaigns.
  • Implement an advertising online database system access by all EMD regions and labels to monitor and administer their co-op advertising programs.
  • Channele marketing through the establishment of international distributors servicing Mexico (Hermosillo, Mexicali, and Tijuana) and Korea.
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Sales account manager example responsibilities.

  • Manage RFQ/RFP responses to telecommunication, government and utility customers utilizing CRM system to manage customers.
  • Recruit to develop and manage new sales territory selling MRO industrial goods and services to existing and potential customers.
  • Manage and coordinate daily sales activities through target cold calling and telemarketing.
  • Organize and maintain existing national clients for process refrigeration and HVAC maintenance and service.
  • Maintain database, create mailers, and work in SalesForce to determine new possible clients.
  • Founded in 1935 ATD has grown from a regional family-own company to a successful nationwide distribution enterprise.
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Advertising sales manager vs sales account manager skills

Common advertising sales manager skills
  • Media Sales, 22%
  • Revenue Growth, 10%
  • Business Development, 8%
  • Account Executives, 8%
  • Sales Strategies, 5%
  • Sales Presentations, 5%
Common sales account manager skills
  • Customer Service, 13%
  • CRM, 8%
  • Customer Satisfaction, 5%
  • Account Management, 5%
  • Product Knowledge, 4%
  • Business Development, 4%

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