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Event coordinator vs event promoter

The differences between event coordinators and event promoters can be seen in a few details. Each job has different responsibilities and duties. Additionally, an event coordinator has an average salary of $41,918, which is higher than the $39,894 average annual salary of an event promoter.

The top three skills for an event coordinator include customer service, event management and powerpoint. The most important skills for an event promoter are customer service, event logistics, and facebook.

Event coordinator vs event promoter overview

Event CoordinatorEvent Promoter
Yearly salary$41,918$39,894
Hourly rate$20.15$19.18
Growth rate18%18%
Number of jobs26,27713,455
Job satisfaction5-
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 75%
Average age3845
Years of experience2-

What does an event coordinator do?

An event coordinator is responsible for planning and working out on special events based on the client's specifications. Event coordinators' duties include suggesting appropriate venues, providing cost estimates and financial reports, selecting best vendors for the event's needs, and working on the client's approval for any adjustments to be made. An event coordinator must have excellent communication, time-management, organizational, and critical-thinking skills to address any concerns and possible inconsistencies that might affect the event's performance.

What does an event promoter do?

An event promoter is responsible for supporting the marketing and media department of an organization in planning public programs and events for promotional purposes. Event promoters assist in the development of marketing campaign materials and reaching out to the target audience, sending invitations, and posting on various social media platforms. They also handle the execution of press releases, email invites, and public relations. An event promoter must have excellent communication and organizational skills, especially in preparing expense reports, coordinating with suppliers, and responding to the guests' inquiries and concerns.

Event coordinator vs event promoter salary

Event coordinators and event promoters have different pay scales, as shown below.

Event CoordinatorEvent Promoter
Average salary$41,918$39,894
Salary rangeBetween $31,000 And $56,000Between $27,000 And $57,000
Highest paying CitySan Francisco, CAEl Dorado Hills, CA
Highest paying stateMaineCalifornia
Best paying companyPacific Northwest National LaboratoryEntravision Communications
Best paying industryEducationMedia

Differences between event coordinator and event promoter education

There are a few differences between an event coordinator and an event promoter in terms of educational background:

Event CoordinatorEvent Promoter
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeSan Diego State University-

Event coordinator vs event promoter demographics

Here are the differences between event coordinators' and event promoters' demographics:

Event CoordinatorEvent Promoter
Average age3845
Gender ratioMale, 28.7% Female, 71.3%Male, 46.0% Female, 54.0%
Race ratioBlack or African American, 10.8% Unknown, 4.7% Hispanic or Latino, 16.3% Asian, 5.9% White, 62.1% American Indian and Alaska Native, 0.2%Black or African American, 16.0% Unknown, 7.5% Hispanic or Latino, 18.8% Asian, 6.4% White, 50.9% American Indian and Alaska Native, 0.3%
LGBT Percentage16%7%

Differences between event coordinator and event promoter duties and responsibilities

Event coordinator example responsibilities.

  • Lead and manage the Instagram and twitter social media sites, also host numerous interviews with stars and celebrities.
  • Create a list of invitees for the events, ensuring that invitations are deliver and managing the RSVP list.
  • Develop and create venues Instagram account and run on daily basis.
  • Create and update continuing education for staff to ensure they have needed resources for upselling.
  • Calculate and provide clients with estimates of potential cost in completing an event though BEO's.
  • Design layouts, invitations, and other print materials for various events using Photoshop and InDesign.
  • Show more

Event promoter example responsibilities.

  • Create and manage the content for the company's social media pages on Facebook; create campaigns to increase awareness.
  • Proofread and type classified ads.
  • Promote upcoming shows and events using print products, community presence, and social media, such as Facebook.
  • Work with professional athletes at sponsor events, schedule appearances, autograph sessions, VIP events and photo shoots.
  • Streamline communication process as the main point of contact for premier clients, musical talent and VIP guests including athletes.
  • Assist in areas of interactive marketing, including: SEO, SEM, website design, and social media design.
  • Show more

Event coordinator vs event promoter skills

Common event coordinator skills
  • Customer Service, 23%
  • Event Management, 6%
  • PowerPoint, 6%
  • Event Logistics, 6%
  • Plan Events, 4%
  • Audio Visual, 4%
Common event promoter skills
  • Customer Service, 42%
  • Event Logistics, 16%
  • Facebook, 3%
  • Promotional Materials, 2%
  • Event Planning, 2%
  • On-Site Promotions, 2%

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