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Event coordinator vs marketing & events coordinator

The differences between event coordinators and marketing & events coordinators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 1-2 years to become an event coordinator, becoming a marketing & events coordinator takes usually requires 4-6 years. Additionally, an event coordinator has an average salary of $41,918, which is higher than the $41,447 average annual salary of a marketing & events coordinator.

The top three skills for an event coordinator include customer service, event management and powerpoint. The most important skills for a marketing & events coordinator are event planning, trade shows, and marketing campaigns.

Event coordinator vs marketing & events coordinator overview

Event CoordinatorMarketing & Events Coordinator
Yearly salary$41,918$41,447
Hourly rate$20.15$19.93
Growth rate18%19%
Number of jobs26,27784,375
Job satisfaction5-
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 81%
Average age3837
Years of experience26

What does an event coordinator do?

An event coordinator is responsible for planning and working out on special events based on the client's specifications. Event coordinators' duties include suggesting appropriate venues, providing cost estimates and financial reports, selecting best vendors for the event's needs, and working on the client's approval for any adjustments to be made. An event coordinator must have excellent communication, time-management, organizational, and critical-thinking skills to address any concerns and possible inconsistencies that might affect the event's performance.

What does a marketing & events coordinator do?

A marketing and events coordinator is responsible for planning, producing, and supervising the execution of communications and marketing plan activities such as promotions, collateral materials, and media. You are expected to create materials to deliver the company's messages to the media and the public. You will perform other tasks that may include overseeing and coordinating conferences, seminars, and meetings, planning the communications calendar to ensure the program is executed on time, and participating in budget management and development. You are also expected to ensure information accuracy through proofreading.

Event coordinator vs marketing & events coordinator salary

Event coordinators and marketing & events coordinators have different pay scales, as shown below.

Event CoordinatorMarketing & Events Coordinator
Average salary$41,918$41,447
Salary rangeBetween $31,000 And $56,000Between $31,000 And $54,000
Highest paying CitySan Francisco, CAJersey City, NJ
Highest paying stateMaineNew Jersey
Best paying companyPacific Northwest National LaboratoryA.T. Kearney
Best paying industryEducationStart-up

Differences between event coordinator and marketing & events coordinator education

There are a few differences between an event coordinator and a marketing & events coordinator in terms of educational background:

Event CoordinatorMarketing & Events Coordinator
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 81%
Most common majorBusinessBusiness
Most common collegeSan Diego State UniversityUniversity of Georgia

Event coordinator vs marketing & events coordinator demographics

Here are the differences between event coordinators' and marketing & events coordinators' demographics:

Event CoordinatorMarketing & Events Coordinator
Average age3837
Gender ratioMale, 28.7% Female, 71.3%Male, 24.6% Female, 75.4%
Race ratioBlack or African American, 10.8% Unknown, 4.7% Hispanic or Latino, 16.3% Asian, 5.9% White, 62.1% American Indian and Alaska Native, 0.2%Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 9.8% White, 67.1% American Indian and Alaska Native, 0.1%
LGBT Percentage16%10%

Differences between event coordinator and marketing & events coordinator duties and responsibilities

Event coordinator example responsibilities.

  • Lead and manage the Instagram and twitter social media sites, also host numerous interviews with stars and celebrities.
  • Create a list of invitees for the events, ensuring that invitations are deliver and managing the RSVP list.
  • Develop and create venues Instagram account and run on daily basis.
  • Create and update continuing education for staff to ensure they have needed resources for upselling.
  • Calculate and provide clients with estimates of potential cost in completing an event though BEO's.
  • Design layouts, invitations, and other print materials for various events using Photoshop and InDesign.
  • Show more

Marketing & events coordinator example responsibilities.

  • Manage SEO data and construct detailed plans for increasing website popularity and Google status.
  • Manage firm-wide promotional giveaways and the holiday gift program, establish and maintain relationships with multiple vendors.
  • Engage in continual evaluation of marketing and business development plans as well as tracking the ROI of initiatives.
  • Provide sales support for account managers by organizing estimate and forecasting reports using SalesForce.
  • Design the art work and graphics using Photoshop CS5.
  • Organize social media schedule, write content for Facebook and examine results.
  • Show more

Event coordinator vs marketing & events coordinator skills

Common event coordinator skills
  • Customer Service, 23%
  • Event Management, 6%
  • PowerPoint, 6%
  • Event Logistics, 6%
  • Plan Events, 4%
  • Audio Visual, 4%
Common marketing & events coordinator skills
  • Event Planning, 11%
  • Trade Shows, 6%
  • Marketing Campaigns, 6%
  • PowerPoint, 5%
  • Facebook, 5%
  • Project Management, 4%

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