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The differences between location analysts and planning analysts can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a location analyst, becoming a planning analyst takes usually requires 2-4 years. Additionally, a planning analyst has an average salary of $68,137, which is higher than the $55,631 average annual salary of a location analyst.
The top three skills for a location analyst include data integrity issues, market trends and financial models. The most important skills for a planning analyst are project management, customer service, and data analysis.
| Location Analyst | Planning Analyst | |
| Yearly salary | $55,631 | $68,137 |
| Hourly rate | $26.75 | $32.76 |
| Growth rate | 19% | 11% |
| Number of jobs | 13,519 | 92,380 |
| Job satisfaction | 5 | - |
| Most common degree | Bachelor's Degree, 68% | Bachelor's Degree, 73% |
| Average age | 37 | 44 |
| Years of experience | 6 | 4 |
A location analyst is responsible for the many aspects of an organization's business operations. As a location analyst, you will be performing a variety of duties including property planning, marketing, and market intelligence, and site research. In addition, you will manage and facilitate the collection of data, map market share on behalf of corporate clients, and manage the requirements for location planning. You will also be responsible for generating sales forecasts for extensions and new stores, and interpreting and predicting consumer behavior using the latest analyst tools and templates.
As a planning analyst, you will be responsible for designing and implementing a company's business and marketing strategies with the goal of driving profits and reducing costs. You will propose measures to enhance an organization's overall efficiency, and guide managers on ways to strengthen profit margins through risk awareness reduced costs, and increased revenues. Other duties include conducting risk analyses to identify areas of potential failure, maintaining the business continuity program, and handling internal and external corporate communications with the investment community and industry analysts.
Location analysts and planning analysts have different pay scales, as shown below.
| Location Analyst | Planning Analyst | |
| Average salary | $55,631 | $68,137 |
| Salary range | Between $38,000 And $79,000 | Between $49,000 And $93,000 |
| Highest paying City | - | Washington, DC |
| Highest paying state | - | Rhode Island |
| Best paying company | - | Meta |
| Best paying industry | - | Automotive |
There are a few differences between a location analyst and a planning analyst in terms of educational background:
| Location Analyst | Planning Analyst | |
| Most common degree | Bachelor's Degree, 68% | Bachelor's Degree, 73% |
| Most common major | Business | Business |
| Most common college | Northwestern University | Northwestern University |
Here are the differences between location analysts' and planning analysts' demographics:
| Location Analyst | Planning Analyst | |
| Average age | 37 | 44 |
| Gender ratio | Male, 36.0% Female, 64.0% | Male, 53.4% Female, 46.6% |
| Race ratio | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.1% White, 65.1% American Indian and Alaska Native, 0.1% | Black or African American, 8.0% Unknown, 4.5% Hispanic or Latino, 8.9% Asian, 12.6% White, 65.8% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 12% |