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The differences between media analysts and analyst sales can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a media analyst and an analyst sales. Additionally, an analyst sales has an average salary of $69,093, which is higher than the $63,956 average annual salary of a media analyst.
The top three skills for a media analyst include digital marketing, google analytics and media management. The most important skills for an analyst sales are salesforce, customer service, and data analysis.
| Media Analyst | Analyst Sales | |
| Yearly salary | $63,956 | $69,093 |
| Hourly rate | $30.75 | $33.22 |
| Growth rate | 19% | 19% |
| Number of jobs | 49,315 | 77,023 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 77% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
The duties of a media analyst depend on one's place or industry of employment. Typically, their responsibilities revolve around performing research and analysis to determine areas needing improvement, identifying new opportunities, and learning the public's reception. They are also responsible for coordinating with other departments, producing progress reports and presentations, and offering options according to research findings. As an analyst, it is also essential to consider all significant factors, all while adhering to the company's policies and regulations.
Analyst sales, or a sales analyst, is an individual who is responsible for increasing sales and revenue of a company by running competitive analysis and making recommendations on how the marketing and sales team should move forward. Sales analysts must assist in the review of monthly financial statements and prepare complex financial statements for retail and service businesses. They develop and provide market intelligence data solutions for the sales team to maximize territory sales efforts. Sales analysts must also maintain a business relationship with key account top management to deliver outstanding customer service and assistance.
Media analysts and analyst sales have different pay scales, as shown below.
| Media Analyst | Analyst Sales | |
| Average salary | $63,956 | $69,093 |
| Salary range | Between $47,000 And $86,000 | Between $47,000 And $99,000 |
| Highest paying City | Seattle, WA | Seattle, WA |
| Highest paying state | Washington | Washington |
| Best paying company | Apple | |
| Best paying industry | Technology | Finance |
There are a few differences between a media analyst and an analyst sales in terms of educational background:
| Media Analyst | Analyst Sales | |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 77% |
| Most common major | Communication | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between media analysts' and analyst sales' demographics:
| Media Analyst | Analyst Sales | |
| Average age | 37 | 37 |
| Gender ratio | Male, 52.5% Female, 47.5% | Male, 51.0% Female, 49.0% |
| Race ratio | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.1% White, 65.0% American Indian and Alaska Native, 0.1% | Black or African American, 5.0% Unknown, 5.0% Hispanic or Latino, 11.9% Asian, 13.0% White, 65.1% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |