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The differences between publication specialists and marketing communications specialists can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a publication specialist, becoming a marketing communications specialist takes usually requires 4-6 years. Additionally, a publication specialist has an average salary of $55,554, which is higher than the $53,993 average annual salary of a marketing communications specialist.
The top three skills for a publication specialist include technical publications, powerpoint and technical manuals. The most important skills for a marketing communications specialist are digital marketing, project management, and graphic design.
| Publication Specialist | Marketing Communications Specialist | |
| Yearly salary | $55,554 | $53,993 |
| Hourly rate | $26.71 | $25.96 |
| Growth rate | 8% | 19% |
| Number of jobs | 27,008 | 95,444 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 79% |
| Average age | 42 | 37 |
| Years of experience | 4 | 6 |
A publication specialist is responsible for assisting in publishing operations and supervising distribution processes accordingly. Publication specialists inspect the quality of materials before printing, such as verifying information, proofreading contents, and ensuring that the style meets the standard requirements and business guidelines. They may also handle the company's social media presence to attract the audience by posting publication updates and engaging captions. A publication specialist must have excellent communication and organizational skills, especially in handling press releases, media communications, and writing sales reports.
A marketing communications specialist is an individual who is responsible for creating all the marketing materials that are distributed to customers to increase brand awareness for the company's products or services. To create these materials, marketing communications specialists must collaborate with graphic design teams. They are required to track their marketing performance so that they can identify ways to improve their marketing strategies. Marketing communications specialists must also set up interviews and press conferences as part of their marketing campaign.
Publication specialists and marketing communications specialists have different pay scales, as shown below.
| Publication Specialist | Marketing Communications Specialist | |
| Average salary | $55,554 | $53,993 |
| Salary range | Between $36,000 And $84,000 | Between $36,000 And $80,000 |
| Highest paying City | Washington, DC | Seattle, WA |
| Highest paying state | Washington | Delaware |
| Best paying company | Meta | Apple |
| Best paying industry | - | Technology |
There are a few differences between a publication specialist and a marketing communications specialist in terms of educational background:
| Publication Specialist | Marketing Communications Specialist | |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 79% |
| Most common major | Communication | Communication |
| Most common college | Stanford University | Northwestern University |
Here are the differences between publication specialists' and marketing communications specialists' demographics:
| Publication Specialist | Marketing Communications Specialist | |
| Average age | 42 | 37 |
| Gender ratio | Male, 35.6% Female, 64.4% | Male, 28.0% Female, 72.0% |
| Race ratio | Black or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6% | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 9.6% White, 67.3% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 12% | 10% |