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The differences between sales specialists and marketing & sales specialists can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a sales specialist, becoming a marketing & sales specialist takes usually requires 4-6 years. Additionally, a marketing & sales specialist has an average salary of $54,214, which is higher than the $53,004 average annual salary of a sales specialist.
The top three skills for a sales specialist include building relationships, customer complaints and customer orders. The most important skills for a marketing & sales specialist are customer service, digital marketing, and ROI.
| Sales Specialist | Marketing & Sales Specialist | |
| Yearly salary | $53,004 | $54,214 |
| Hourly rate | $25.48 | $26.06 |
| Growth rate | 4% | 19% |
| Number of jobs | 324,069 | 209,292 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 62% | Bachelor's Degree, 75% |
| Average age | 47 | 37 |
| Years of experience | 4 | 6 |
A sales specialist is responsible for offering the best goods and services to customers in order to boost the company's sales. Sales specialists also promote strategies and solutions to contribute to the company's growth and profitability. A sales specialist must have extensive knowledge of the current market trends and the best sales skills to perform marketing tasks. Sales specialists should have excellent communication and customer service skills to assist existing and potential clients with their inquiries and concerns.
A marketing/sales specialist is responsible for analyzing the effectiveness of marketing campaigns and promotional strategies, evaluating market data trends to identify business opportunities for revenue resources and profitability. Marketing/sales specialists conduct surveys on various social media platforms and other communication mediums to determine consumer demands and public interests. They also coordinate with the senior management to develop efficient program management systems and execute deliverables with the highest customer satisfaction. A marketing/sales specialist meets with potential clients, negotiates contracts, and addresses their inquiries, concerns, and special requests.
Sales specialists and marketing & sales specialists have different pay scales, as shown below.
| Sales Specialist | Marketing & Sales Specialist | |
| Average salary | $53,004 | $54,214 |
| Salary range | Between $30,000 And $91,000 | Between $37,000 And $78,000 |
| Highest paying City | Boston, MA | Renton, WA |
| Highest paying state | Massachusetts | Washington |
| Best paying company | VMware | McKinsey & Company Inc |
| Best paying industry | - | Telecommunication |
There are a few differences between a sales specialist and a marketing & sales specialist in terms of educational background:
| Sales Specialist | Marketing & Sales Specialist | |
| Most common degree | Bachelor's Degree, 62% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | SUNY College of Technology at Alfred | University of Georgia |
Here are the differences between sales specialists' and marketing & sales specialists' demographics:
| Sales Specialist | Marketing & Sales Specialist | |
| Average age | 47 | 37 |
| Gender ratio | Male, 55.1% Female, 44.9% | Male, 43.7% Female, 56.3% |
| Race ratio | Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2% | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 10.8% White, 66.2% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 6% | 10% |