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Store manager vs assistant manager

The differences between store managers and assistant managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a store manager and an assistant manager. Additionally, a store manager has an average salary of $46,950, which is higher than the $39,127 average annual salary of an assistant manager.

The top three skills for a store manager include store management, retail store and customer service. The most important skills for an assistant manager are paperwork, cleanliness, and customer service.

Store manager vs assistant manager overview

Store ManagerAssistant Manager
Yearly salary$46,950$39,127
Hourly rate$22.57$18.81
Growth rate6%6%
Number of jobs446,127566,132
Job satisfaction54.5
Most common degreeBachelor's Degree, 48%Bachelor's Degree, 42%
Average age4444
Years of experience66

What does a store manager do?

A store manager is responsible for monitoring the daily operations, making sure of its smooth and efficient performance with the best services provided to the customers. Store managers' duty also includes tracking the budget of the store to ensure that all expenses are meeting the sales goals. A store manager must also be able to plan and share strategies to boost sales performance and provide the needed support for the employees by communicating with them regularly, listening on suggestions, and taking necessary actions for complaints as required.

What does an assistant manager do?

An assistant manager provides assistance and support to the direct manager in ensuring that the business runs smoothly with guaranteed satisfaction. An associate manager helps organize daily projects and manages employees to make sure that tasks are being done in a timely and accurate manner. Assistant managers are also expected to develop a good relationship with the whole workforce and clients to contribute to a successful and healthy workplace. An assistant manager is also required to present practical strategies for business growth, monitor daily operations, and communicate with clients for any possible suggestions and complaints.

Store manager vs assistant manager salary

Store managers and assistant managers have different pay scales, as shown below.

Store ManagerAssistant Manager
Average salary$46,950$39,127
Salary rangeBetween $30,000 And $73,000Between $23,000 And $64,000
Highest paying CityWashington, DCNew York, NY
Highest paying stateDelawareNew Jersey
Best paying companyMetaSimpson Thacher & Bartlett
Best paying industryManufacturingFinance

Differences between store manager and assistant manager education

There are a few differences between a store manager and an assistant manager in terms of educational background:

Store ManagerAssistant Manager
Most common degreeBachelor's Degree, 48%Bachelor's Degree, 42%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Georgia

Store manager vs assistant manager demographics

Here are the differences between store managers' and assistant managers' demographics:

Store ManagerAssistant Manager
Average age4444
Gender ratioMale, 51.2% Female, 48.8%Male, 42.0% Female, 58.0%
Race ratioBlack or African American, 6.1% Unknown, 4.3% Hispanic or Latino, 15.1% Asian, 6.3% White, 67.6% American Indian and Alaska Native, 0.5%Black or African American, 6.3% Unknown, 4.3% Hispanic or Latino, 15.5% Asian, 6.4% White, 67.0% American Indian and Alaska Native, 0.5%
LGBT Percentage10%10%

Differences between store manager and assistant manager duties and responsibilities

Store manager example responsibilities.

  • Store achieve highest UPT in company for FY11.
  • Assist the DM and help to manage the district in her absence.
  • Manage the store's inventory with GNC guidelines; receiving, checking and shelving all merchandising orders.
  • Train and develop to manage multi-unit operations.
  • Create implementation plans to support execution of Starbucks initiatives to achieve both operational excellence and business results.
  • Develop and implement operational strategies utilizing less payroll expenses and allot hour usage to accomplish logistical and operational excellence.
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Assistant manager example responsibilities.

  • Manage and approve all advertising and promotional activity (weekly flyers).
  • Manage a team in order to reach daily, monthly, and yearly monetary, KPI, and loyalty goals.
  • Assist with customer service, organize employee payroll and scheduling, and manage day-to-day company responsibilities.
  • Maintain customer base by providing excellent customer service, maintaining facilities cleanliness, preparing daily reports and managing other cashiers.
  • Provide exceptional customer service by serving food and bartending during the restaurant s busiest hours of operation
  • Assist customers and operate POS register, unload stock delivery truck, stock merchandise and build displays, make bank deposits.
  • Show more

Store manager vs assistant manager skills

Common store manager skills
  • Store Management, 8%
  • Retail Store, 5%
  • Customer Service, 5%
  • PET, 5%
  • Loss Prevention, 5%
  • Sales Floor, 4%
Common assistant manager skills
  • Paperwork, 10%
  • Cleanliness, 9%
  • Customer Service, 7%
  • Math, 7%
  • Basic Math, 6%
  • Payroll, 4%

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