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Advertising executive vs sales and marketing consultant

The differences between advertising executives and sales and marketing consultants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become an advertising executive, becoming a sales and marketing consultant takes usually requires 8-10 years. Additionally, an advertising executive has an average salary of $58,126, which is higher than the $55,455 average annual salary of a sales and marketing consultant.

The top three skills for an advertising executive include sales presentations, real estate and cold calls. The most important skills for a sales and marketing consultant are customer service, sales process, and customer satisfaction.

Advertising executive vs sales and marketing consultant overview

Advertising ExecutiveSales And Marketing Consultant
Yearly salary$58,126$55,455
Hourly rate$27.95$26.66
Growth rate-8%10%
Number of jobs69,840191,510
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 75%
Average age4439
Years of experience410

Advertising executive vs sales and marketing consultant salary

Advertising executives and sales and marketing consultants have different pay scales, as shown below.

Advertising ExecutiveSales And Marketing Consultant
Average salary$58,126$55,455
Salary rangeBetween $42,000 And $80,000Between $33,000 And $91,000
Highest paying City--
Highest paying state--
Best paying company--
Best paying industry--

Differences between advertising executive and sales and marketing consultant education

There are a few differences between an advertising executive and a sales and marketing consultant in terms of educational background:

Advertising ExecutiveSales And Marketing Consultant
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Georgia

Advertising executive vs sales and marketing consultant demographics

Here are the differences between advertising executives' and sales and marketing consultants' demographics:

Advertising ExecutiveSales And Marketing Consultant
Average age4439
Gender ratioMale, 41.4% Female, 58.6%Male, 57.3% Female, 42.7%
Race ratioBlack or African American, 6.1% Unknown, 4.1% Hispanic or Latino, 13.6% Asian, 4.6% White, 71.2% American Indian and Alaska Native, 0.4%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between advertising executive and sales and marketing consultant duties and responsibilities

Advertising executive example responsibilities.

  • Manage digital campaigns' life cycle, optimize programs to increase advertiser's ROI.
  • Manage and creaat multiple PPC advertising campaigns, generating conversions for companies selling everything from gumballs, cleaning services to motorhomes.
  • Develop creative strategies to support corporate print/ web campaigns and optimize ROI.
  • Proofread and input data from customer contracts and advertising artwork into system.
  • Prepare, deliver and sell custom multi-media integrate cross promotion presentations to key decision makers at brand management and advertising agencies.
  • Proofread all Spanish-language materials and coordinate certification with translation agency.
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Sales and marketing consultant example responsibilities.

  • Implement KPIs, data, and analytics to measure, manage, and optimize sales performance.
  • Manage customer database, product updates/upgrades, accounts payable/receivable, and payroll.
  • Detail SaaS product demos and product expertise.
  • Used SQL to extract and analyze data, research issues, and provide reporting to management.
  • Power user of SQL, expert at finding data quickly and converting it into presentable, actionable information.
  • Develop and present PowerPoint presentations through WebEx.
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Advertising executive vs sales and marketing consultant skills

Common advertising executive skills
  • Sales Presentations, 7%
  • Real Estate, 7%
  • Cold Calls, 6%
  • SEO, 5%
  • Search Engine, 4%
  • Business Development, 4%
Common sales and marketing consultant skills
  • Customer Service, 16%
  • Sales Process, 12%
  • Customer Satisfaction, 8%
  • Media Sales, 8%
  • Real Estate, 7%
  • Project Management, 7%