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The differences between advertising sales managers and sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both an advertising sales manager and a sales manager. Additionally, a sales manager has an average salary of $73,952, which is higher than the $70,784 average annual salary of an advertising sales manager.
The top three skills for an advertising sales manager include media sales, revenue growth and business development. The most important skills for a sales manager are product knowledge, customer satisfaction, and sales performance.
| Advertising Sales Manager | Sales Manager | |
| Yearly salary | $70,784 | $73,952 |
| Hourly rate | $34.03 | $35.55 |
| Growth rate | 5% | 5% |
| Number of jobs | 109,133 | 119,066 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 63% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
An advertising sales manager's primary focus is developing methods to increase sales. They work alongside the marketing team to ensure a company's advertising campaigns are as effective as possible. An advertising sales manager monitors each product's performance or service, evaluates the market, and determines what adjustments an advertising campaign needs. Their core responsibility is to ensure that a company's products produce maximum profit.
Sales managers are responsible for leading the organization's sales team. They oversee the progress and performance of the whole team, set area assignments to team members, and set weekly or monthly quotas. Sales managers oversee training team members during onboarding and providing further coaching to help them achieve their goals. They manage the challenges that team members may meet and help mitigate any problems that come along the way. Sales managers also set the strategic direction of the sales team and follow through by ensuring that the team's activities are in line with the goals.
Advertising sales managers and sales managers have different pay scales, as shown below.
| Advertising Sales Manager | Sales Manager | |
| Average salary | $70,784 | $73,952 |
| Salary range | Between $38,000 And $128,000 | Between $42,000 And $129,000 |
| Highest paying City | San Bruno, CA | Jersey City, NJ |
| Highest paying state | Oregon | New Jersey |
| Best paying company | Amazon | Capgemini |
| Best paying industry | Telecommunication | - |
There are a few differences between an advertising sales manager and a sales manager in terms of educational background:
| Advertising Sales Manager | Sales Manager | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 63% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between advertising sales managers' and sales managers' demographics:
| Advertising Sales Manager | Sales Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 51.0% Female, 49.0% | Male, 68.7% Female, 31.3% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |