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The differences between digital communication specialists and communications specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a digital communication specialist and a communications specialist. Additionally, a digital communication specialist has an average salary of $59,208, which is higher than the $51,023 average annual salary of a communications specialist.
The top three skills for a digital communication specialist include digital communications, digital marketing and wordpress. The most important skills for a communications specialist are customer service, powerpoint, and patients.
| Digital Communication Specialist | Communications Specialist | |
| Yearly salary | $59,208 | $51,023 |
| Hourly rate | $28.47 | $24.53 |
| Growth rate | 8% | 8% |
| Number of jobs | 29,197 | 42,819 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 64% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A digital communication specialist is responsible for managing and analyzing the effectiveness of media campaigns and digital presence. Digital communication specialists create engaging content to publish on various media outlets that would highlight the company's services and other requirements. They may also connect with the existing and potential customers by responding to their inquiries and requests and acknowledging their concerns. A digital communication specialist must have excellent communication and technical skills, especially in utilizing software tools and programs to design attractive content that would engage the target audience.
A communications specialist takes charge of addressing the public by coming up with various strategic campaigns, newsletters, public correspondence, press releases, and advertisements. Their primary role focuses on promoting, shaping, and enhancing a brand's image through public relations. Furthermore, a communications specialist is responsible for handling any complaints or issues, devising and conducting damage control to resolve bad publicity should there be any. It is also essential for a communications specialist to adhere to the company's policies and regulations at all times.
Digital communication specialists and communications specialists have different pay scales, as shown below.
| Digital Communication Specialist | Communications Specialist | |
| Average salary | $59,208 | $51,023 |
| Salary range | Between $45,000 And $77,000 | Between $36,000 And $71,000 |
| Highest paying City | Trenton, NJ | Washington, DC |
| Highest paying state | New Jersey | New Jersey |
| Best paying company | McKinsey & Company Inc | |
| Best paying industry | Health Care | Technology |
There are a few differences between a digital communication specialist and a communications specialist in terms of educational background:
| Digital Communication Specialist | Communications Specialist | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 64% |
| Most common major | Communication | Communication |
| Most common college | Northwestern University | Stanford University |
Here are the differences between digital communication specialists' and communications specialists' demographics:
| Digital Communication Specialist | Communications Specialist | |
| Average age | 42 | 42 |
| Gender ratio | Male, 48.1% Female, 51.9% | Male, 42.9% Female, 57.1% |
| Race ratio | Black or African American, 10.5% Unknown, 4.9% Hispanic or Latino, 12.3% Asian, 5.4% White, 66.3% American Indian and Alaska Native, 0.6% | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |