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The differences between digital communication specialists and media specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a digital communication specialist and a media specialist. Additionally, a digital communication specialist has an average salary of $59,208, which is higher than the $50,832 average annual salary of a media specialist.
The top three skills for a digital communication specialist include digital communications, digital marketing and wordpress. The most important skills for a media specialist are digital marketing, video production, and customer service.
| Digital Communication Specialist | Media Specialist | |
| Yearly salary | $59,208 | $50,832 |
| Hourly rate | $28.47 | $24.44 |
| Growth rate | 8% | 8% |
| Number of jobs | 29,197 | 39,401 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 70% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A digital communication specialist is responsible for managing and analyzing the effectiveness of media campaigns and digital presence. Digital communication specialists create engaging content to publish on various media outlets that would highlight the company's services and other requirements. They may also connect with the existing and potential customers by responding to their inquiries and requests and acknowledging their concerns. A digital communication specialist must have excellent communication and technical skills, especially in utilizing software tools and programs to design attractive content that would engage the target audience.
Media specialists are individuals who establish and administer content on various social media platforms. The job involves monitoring site metrics, overseeing creative design, and responding to reader comments. Specialists offer advice to administrators and teachers on the use of non-print social media. They work for huge enterprises with multimedia departments, new media departments, and in-house websites. The skills the job requires include trend awareness, social media ads, community management, strong visual aesthetic, and understanding SEO.
Digital communication specialists and media specialists have different pay scales, as shown below.
| Digital Communication Specialist | Media Specialist | |
| Average salary | $59,208 | $50,832 |
| Salary range | Between $45,000 And $77,000 | Between $35,000 And $73,000 |
| Highest paying City | Trenton, NJ | Washington, DC |
| Highest paying state | New Jersey | New Jersey |
| Best paying company | McKinsey & Company Inc | BP America Inc |
| Best paying industry | Health Care | Professional |
There are a few differences between a digital communication specialist and a media specialist in terms of educational background:
| Digital Communication Specialist | Media Specialist | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 70% |
| Most common major | Communication | Communication |
| Most common college | Northwestern University | Stanford University |
Here are the differences between digital communication specialists' and media specialists' demographics:
| Digital Communication Specialist | Media Specialist | |
| Average age | 42 | 42 |
| Gender ratio | Male, 48.1% Female, 51.9% | Male, 52.9% Female, 47.1% |
| Race ratio | Black or African American, 10.5% Unknown, 4.9% Hispanic or Latino, 12.3% Asian, 5.4% White, 66.3% American Indian and Alaska Native, 0.6% | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |