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Digital communication specialist vs senior communications specialist

The differences between digital communication specialists and senior communications specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a digital communication specialist and a senior communications specialist. Additionally, a senior communications specialist has an average salary of $78,948, which is higher than the $59,208 average annual salary of a digital communication specialist.

The top three skills for a digital communication specialist include digital communications, digital marketing and wordpress. The most important skills for a senior communications specialist are project management, powerpoint, and strategic communications.

Digital communication specialist vs senior communications specialist overview

Digital Communication SpecialistSenior Communications Specialist
Yearly salary$59,208$78,948
Hourly rate$28.47$37.96
Growth rate8%8%
Number of jobs29,19718,973
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 65%
Average age4242
Years of experience44

What does a digital communication specialist do?

A digital communication specialist is responsible for managing and analyzing the effectiveness of media campaigns and digital presence. Digital communication specialists create engaging content to publish on various media outlets that would highlight the company's services and other requirements. They may also connect with the existing and potential customers by responding to their inquiries and requests and acknowledging their concerns. A digital communication specialist must have excellent communication and technical skills, especially in utilizing software tools and programs to design attractive content that would engage the target audience.

What does a senior communications specialist do?

A senior communications specialist is primarily in charge of developing communication strategies in the company. Their responsibilities revolve around ensuring the smooth flow of internal and external communications, coordinating various departments, managing campaigns and event schedules, devising social media strategies, and supervising media relations. A senior communications specialist must also address issues and concerns, resolving them promptly. Furthermore, as a senior specialist, it is essential to lead and assist the junior specialists, all while adhering to the company's policies and regulations.

Digital communication specialist vs senior communications specialist salary

Digital communication specialists and senior communications specialists have different pay scales, as shown below.

Digital Communication SpecialistSenior Communications Specialist
Average salary$59,208$78,948
Salary rangeBetween $45,000 And $77,000Between $56,000 And $111,000
Highest paying CityTrenton, NJOakland, CA
Highest paying stateNew JerseyConnecticut
Best paying companyMcKinsey & Company IncAnalysis Group
Best paying industryHealth CareTechnology

Differences between digital communication specialist and senior communications specialist education

There are a few differences between a digital communication specialist and a senior communications specialist in terms of educational background:

Digital Communication SpecialistSenior Communications Specialist
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 65%
Most common majorCommunicationCommunication
Most common collegeNorthwestern UniversityStanford University

Digital communication specialist vs senior communications specialist demographics

Here are the differences between digital communication specialists' and senior communications specialists' demographics:

Digital Communication SpecialistSenior Communications Specialist
Average age4242
Gender ratioMale, 48.1% Female, 51.9%Male, 35.7% Female, 64.3%
Race ratioBlack or African American, 10.5% Unknown, 4.9% Hispanic or Latino, 12.3% Asian, 5.4% White, 66.3% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between digital communication specialist and senior communications specialist duties and responsibilities

Digital communication specialist example responsibilities.

  • Manage the company facebook page.
  • Maintain distribution lists and manage and update HTML templates.
  • Manage websites and blogs using Wordpress, MODX, and others.
  • Manage copywriting for social media, website, blogs and print reports.
  • Manage organizational website using content management and HTML.
  • Develop and post product demos on YouTube, providing quick understanding of functionality to differentiate solutions and generate leads.
  • Show more

Senior communications specialist example responsibilities.

  • Manage the bureau s Facebook account and shoot/edit videos for the agency s YouTube channel
  • Manage copywriting and copyediting process for plan benefit materials for county government and school employees.
  • Plan and manage high-level institutional events in NYC, Washington, other U.S. cities and foreign capitals.
  • Manage, create and edit internal and external communication collateral, providing high-level management copywriting and document creation support.
  • Create and develop all social media correspondence (Facebook, twitter, instagram, etc . )
  • Conduct CRM for 187k-member database.
  • Show more

Digital communication specialist vs senior communications specialist skills

Common digital communication specialist skills
  • Digital Communications, 12%
  • Digital Marketing, 5%
  • WordPress, 5%
  • Facebook, 4%
  • Graphic Design, 4%
  • Twitter, 4%
Common senior communications specialist skills
  • Project Management, 8%
  • PowerPoint, 6%
  • Strategic Communications, 6%
  • External Communications, 5%
  • Patients, 4%
  • Press Releases, 4%

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