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The differences between digital communications managers and directors of communications and marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a digital communications manager and a director of communications and marketing. Additionally, a director of communications and marketing has an average salary of $87,324, which is higher than the $70,102 average annual salary of a digital communications manager.
The top three skills for a digital communications manager include SEO, powerpoint and A/B. The most important skills for a director of communications and marketing are web content, strategic communications, and marketing campaigns.
| Digital Communications Manager | Director Of Communications And Marketing | |
| Yearly salary | $70,102 | $87,324 |
| Hourly rate | $33.70 | $41.98 |
| Growth rate | 10% | 10% |
| Number of jobs | 74,036 | 109,600 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 80% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A digital communications manager is an individual who is responsible for promoting the products and goals of an organization to the public using the latest digital marketing strategies. Digital communications managers are required to supervise the daily ownership of the content and management of the organization's website and other digital platforms owned by them. They must work closely with the organization's campaign staff so that they can identify compelling ideas for web stories and maintain a content pipeline. Digital communications managers are also required to be up-to-date with current digital trends and developments.
A director of communications and marketing spearheads a company's marketing and communication projects in adherence with the company's vision and mission. Being the director, they have the authority to make decisions, delegate responsibilities among managers and teams, and direct the project and program cycle from planning to execution, solving issues and concerns if any would arise. They also set goals and budgets, establish timelines and requirements, and conduct regular assessments. Additionally, as a director, they must lead and empower employees in a joint effort to reach goals and industry standards.
Digital communications managers and directors of communications and marketing have different pay scales, as shown below.
| Digital Communications Manager | Director Of Communications And Marketing | |
| Average salary | $70,102 | $87,324 |
| Salary range | Between $45,000 And $107,000 | Between $57,000 And $133,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Rhode Island | New York |
| Best paying company | Citi | Paul Hastings |
| Best paying industry | Media | Professional |
There are a few differences between a digital communications manager and a director of communications and marketing in terms of educational background:
| Digital Communications Manager | Director Of Communications And Marketing | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 80% |
| Most common major | Communication | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between digital communications managers' and directors of communications and marketing' demographics:
| Digital Communications Manager | Director Of Communications And Marketing | |
| Average age | 39 | 39 |
| Gender ratio | Male, 42.9% Female, 57.1% | Male, 36.1% Female, 63.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |