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The differences between digital content specialists and webmasters can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a digital content specialist, becoming a webmaster takes usually requires 2-4 years. Additionally, a webmaster has an average salary of $62,413, which is higher than the $54,127 average annual salary of a digital content specialist.
The top three skills for a digital content specialist include digital content, digital marketing and content strategy. The most important skills for a webmaster are HTML, CSS, and wordpress.
| Digital Content Specialist | Webmaster | |
| Yearly salary | $54,127 | $62,413 |
| Hourly rate | $26.02 | $30.01 |
| Growth rate | 19% | 13% |
| Number of jobs | 45,100 | 20,084 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 83% | Bachelor's Degree, 70% |
| Average age | 37 | 37 |
| Years of experience | 6 | 4 |
Digital content specialists are employees who work on the writings and posts that an official company page publishes digitally. This content may be posted on the company website or social media pages. Digital content specialists should be able to write, edit, and proofread posts before publishing them. They should also be familiar with the company's branding so that the contents they publish are consistent with the branding and overall image of the company. They carefully curate posts to ensure that every content they have is in line with the company image. Digital content specialists should be familiar with the current trends in the digital landscape and should also be technologically-savvy.
A webmaster is responsible for monitoring website activities for the operating systems and browser database of an organization. Webmasters analyze website traffics and visits and create strategic plans on search optimizations of web servers. They update the features and designs of the system, ensuring the security of the users upon navigation. A webmaster must have excellent knowledge of the technology industry, as well as systems programming, especially on server configuration, improving speed and capacity, and troubleshoot broken links to provide the best user experience.
Digital content specialists and webmasters have different pay scales, as shown below.
| Digital Content Specialist | Webmaster | |
| Average salary | $54,127 | $62,413 |
| Salary range | Between $39,000 And $74,000 | Between $44,000 And $87,000 |
| Highest paying City | Seattle, WA | Palo Alto, CA |
| Highest paying state | Washington | California |
| Best paying company | National Railroad Passenger Corporation | VMware |
| Best paying industry | Hospitality | Professional |
There are a few differences between a digital content specialist and a webmaster in terms of educational background:
| Digital Content Specialist | Webmaster | |
| Most common degree | Bachelor's Degree, 83% | Bachelor's Degree, 70% |
| Most common major | Communication | Computer Science |
| Most common college | Harvard University | Stanford University |
Here are the differences between digital content specialists' and webmasters' demographics:
| Digital Content Specialist | Webmaster | |
| Average age | 37 | 37 |
| Gender ratio | Male, 47.4% Female, 52.6% | Male, 70.0% Female, 30.0% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.7% White, 67.6% American Indian and Alaska Native, 0.1% | Black or African American, 6.8% Unknown, 6.6% Hispanic or Latino, 12.7% Asian, 13.5% White, 59.9% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 10% | 9% |