Junior product manager vs product marketing manager

The differences between junior product managers and product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a junior product manager and a product marketing manager. Additionally, a product marketing manager has an average salary of $112,220, which is higher than the $83,812 average annual salary of a junior product manager.

The top three skills for a junior product manager include project management, user stories and cloud. The most important skills for a product marketing manager are digital marketing, product management, and project management.

Junior product manager vs product marketing manager overview

	Junior Product Manager	Product Marketing Manager
Yearly salary	$83,812	$112,220
Hourly rate	$40.29	$53.95
Growth rate	10%	10%
Number of jobs	95,173	166,047
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 75%
Average age	39	39
Years of experience	10	10

What does a junior product manager do?

The junior product manager collaborates with the company's product team in defining the product vision. Junior product managers set the objectives and fundamental results. They build a certain strategic product roadmap which suits the overall strategy of the business. It is part of their job to coordinate activities to market the product. This bridges the gaps between organizational functions and aligns all the teams, including sales, customer support, and marketing.

What does a product marketing manager do?

A product marketing manager is responsible for managing the company's goods and services, promoting brand awareness, developing effective marketing campaigns to attract existing and potential clients, generating more revenues, and achieving its profitability goals. Product marketing managers must have excellent knowledge of the marketing industry, as well as broad ideas on the current industry trends to meet clients' demands and identify business opportunities. A product marketing manager should be highly communicative and display excellent leadership skills to work with other departments and respond to clients' inquiries and concerns timely and efficiently.

Junior product manager vs product marketing manager salary

Junior product managers and product marketing managers have different pay scales, as shown below.

	Junior Product Manager	Product Marketing Manager
Average salary	$83,812	$112,220
Salary range	Between $51,000 And $136,000	Between $83,000 And $149,000
Highest paying City	San Francisco, CA	San Bruno, CA
Highest paying state	Washington	California
Best paying company	Broadridge	Credit Karma
Best paying industry	Finance	Technology

Differences between junior product manager and product marketing manager education

There are a few differences between a junior product manager and a product marketing manager in terms of educational background:

	Junior Product Manager	Product Marketing Manager
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 75%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Junior product manager vs product marketing manager demographics

Here are the differences between junior product managers' and product marketing managers' demographics:

	Junior Product Manager	Product Marketing Manager
Average age	39	39
Gender ratio	Male, 43.7% Female, 56.3%	Male, 61.6% Female, 38.4%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between junior product manager and product marketing manager duties and responsibilities

Junior product manager example responsibilities.

Manage COOP/MDF spend and evaluation ROI with advertising dollars.
Manage the promotional activity, POS materials elaboration for department stores, and price guidelines.
Modernize and manage MSDS labeling system within the division, as part of the development of ISO.
Manage marketing budget, evaluates program ROI, and ensure they are in-line with quarterly and annual budgets.
Manage encode, streaming bit rate quality, content uploads, meta-tagging, and XML imports for CMS.
Patrol agent for Unix is a server process which is deployed on the managed device to monitor it.

Product marketing manager example responsibilities.

Manage IP and IPX VPN solutions, including definition of next generation ipsec-base products.
Manage execution of retail signage (POS) and cross promotions for grocery partners.
Lead a global team representing the commercial interests of the Americas, Europe and Asia.
Define, design and manage next generation intranet product incorporating HTML, CGI, and JAVA.
Define the product and manage the development of a line of switch mode power supplies for the PC & general market.
Lead product development and business development of emerging mobile and cloud solutions.

Junior product manager vs product marketing manager skills

Common junior product manager skills

Project Management, 20%
User Stories, 14%
Cloud, 11%
Market Research, 9%
Product Development, 6%
Product Roadmap, 6%

Common product marketing manager skills

Digital Marketing, 7%
Product Management, 7%
Project Management, 6%
Marketing Campaigns, 5%
Market Research, 4%
B2B Marketing, 4%

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Junior Product Manager
Junior Product Manager vs Product Marketing Manager

Updated January 8, 2025

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