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Manager of online communications vs web manager

The differences between managers of online communications and web managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a manager of online communications and a web manager. Additionally, a web manager has an average salary of $82,696, which is higher than the $69,242 average annual salary of a manager of online communications.

The top three skills for a manager of online communications include engagement strategies, customer engagement and HTML. The most important skills for a web manager are digital marketing, wordpress, and html css.

Manager of online communications vs web manager overview

Manager Of Online CommunicationsWeb Manager
Yearly salary$69,242$82,696
Hourly rate$33.29$39.76
Growth rate10%10%
Number of jobs73,210107,495
Job satisfaction--
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 73%
Average age3939
Years of experience1010

What does a manager of online communications do?

A manager of online communications oversees a company's digital activities, aiming to raise brand awareness and public interest. They typically work together with marketing and sales teams in creating online strategies and campaigns for product launches and sales. A manager of online communications' responsibilities includes performing market research and analysis, developing online materials, coordinating with content specialists and graphic designers, and monitoring the daily operations, resolving issues should any arise. Moreover, they must lead and encourage team members to reach goals while implementing the company's policies and regulations.

What does a web manager do?

Web Managers are responsible for managing websites for organizations. Their duties include managing website upgrades, testing for website performance, implement a strategy to increase web traffic and subscribers, troubleshooting website issues, and responding to security breaches. They create content audits as well as ensuring the website has brand strategy alignment. A Web Manager ensures website compliance with all regulations and keeps abreast of the best practice of the industry. They must possess good problem-solving skills and knowledge in search engine optimization.

Manager of online communications vs web manager salary

Managers of online communications and web managers have different pay scales, as shown below.

Manager Of Online CommunicationsWeb Manager
Average salary$69,242$82,696
Salary rangeBetween $45,000 And $106,000Between $54,000 And $125,000
Highest paying CityWashington, DCSan Jose, CA
Highest paying stateRhode IslandHawaii
Best paying companyMerrimack CollegeMeta
Best paying industryProfessional-

Differences between manager of online communications and web manager education

There are a few differences between a manager of online communications and a web manager in terms of educational background:

Manager Of Online CommunicationsWeb Manager
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 73%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Manager of online communications vs web manager demographics

Here are the differences between managers of online communications' and web managers' demographics:

Manager Of Online CommunicationsWeb Manager
Average age3939
Gender ratioMale, 49.2% Female, 50.8%Male, 56.4% Female, 43.6%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between manager of online communications and web manager duties and responsibilities

Manager of online communications example responsibilities.

  • Perform administrative duties including ordering photography supplies, managing expenses bookkeeping, updating photography inventory and archives.
  • Create and test Pinterest and Instagram accounts.
  • Develop front end screens using JSP, HTML, CSS and JavaScript.
  • Upload daily videos to YouTube with a focus on optimization.
  • Provide digital strategy techniques to boost his Facebook page from 20k to 200k+.
  • Utilize web analytics tools to create customize reports outlining KPI, metrics, and trends.
  • Show more

Web manager example responsibilities.

  • Plan workflow and train catalog editors to manage XML.
  • Utilize 3scale tool to manage the API accessibility for external users.
  • Manage UI flow, technical standards, development and maintenance for these tools.
  • Manage the QA process from the business side to ensure that the proper test plans are executed.
  • Manage site content including a graphic image library and product catalog using various tools including HTML and content management software.
  • Design and manage daily and monthly e-newsletters publish in XML and deliver to subscribers via e-mail in ASCII and HTML formats.
  • Show more

Manager of online communications vs web manager skills

Common manager of online communications skills
  • Engagement Strategies, 7%
  • Customer Engagement, 6%
  • HTML, 6%
  • Facebook, 6%
  • Instagram, 5%
  • Community Management, 5%
Common web manager skills
  • Digital Marketing, 9%
  • WordPress, 9%
  • Html Css, 7%
  • B Testing, 6%
  • Google Analytics, 5%
  • HTML, 4%

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