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Marketing internship vs marketing coordinator

The differences between marketing interns and marketing coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a marketing internship and a marketing coordinator. Additionally, a marketing coordinator has an average salary of $48,326, which is higher than the $30,260 average annual salary of a marketing internship.

The top three skills for a marketing internship include digital marketing, powerpoint and facebook. The most important skills for a marketing coordinator are digital marketing, customer service, and marketing campaigns.

Marketing internship vs marketing coordinator overview

Marketing InternshipMarketing Coordinator
Yearly salary$30,260$48,326
Hourly rate$14.55$23.23
Growth rate19%19%
Number of jobs122,13591,281
Job satisfaction--
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 80%
Average age3737
Years of experience66

What does a marketing internship do?

Marketing interns are usually marketing students or fresh graduates who are interested in getting actual work experiences before taking on a full-time job. They usually have an interest or academic background related to marketing. They assist marketing teams in most of their daily activities, sit in their meetings, record minutes of these meetings, take note of action plans, and attend other events related to marketing. They also assist in preparing collateral and other marketing materials, join brainstorming sessions, or any other activity that will help enrich their experience.

What does a marketing coordinator do?

A marketing coordinator supports the marketing department on deciding strategies and business efforts to develop the brand image and boost customer satisfaction. Marketing coordinators' duties include assisting in advertising campaigns, scheduling promotional events, monitoring sales status, researching current market trends, maintaining a record of existing and potential clients, and contributing ideas to improve the brand's profitability. A marketing coordinator must have excellent critical thinking and writing skills to help with the creation of social media advertisements and marketing content. It also requires impressive time-management and multi-tasking skills, especially on meeting deadlines and making adjustments on the initial plans as needed.

Marketing internship vs marketing coordinator salary

Marketing interns and marketing coordinators have different pay scales, as shown below.

Marketing InternshipMarketing Coordinator
Average salary$30,260$48,326
Salary rangeBetween $23,000 And $39,000Between $34,000 And $67,000
Highest paying CitySeattle, WANew York, NY
Highest paying stateMaineNew Jersey
Best paying companyMicrosoftKeller Williams Capital Properties
Best paying industryTechnologyTechnology

Differences between marketing internship and marketing coordinator education

There are a few differences between a marketing internship and a marketing coordinator in terms of educational background:

Marketing InternshipMarketing Coordinator
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 80%
Most common majorMarketingBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Marketing internship vs marketing coordinator demographics

Here are the differences between marketing interns' and marketing coordinators' demographics:

Marketing InternshipMarketing Coordinator
Average age3737
Gender ratioMale, 39.6% Female, 60.4%Male, 27.4% Female, 72.6%
Race ratioBlack or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.2% White, 64.8% American Indian and Alaska Native, 0.1%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 10.1% White, 67.2% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between marketing internship and marketing coordinator duties and responsibilities

Marketing internship example responsibilities.

  • Lead the establishment of QA lab and product support organization.
  • Coordinate daily office tasks: complete deposits, enter and track donations, manage Quickbooks, set appointments.
  • Provide administrative support managing CMS.
  • Manage website updates and support social media initiatives on Facebook and LinkedIn.
  • Manage Facebook advertising campaigns, targeting different industries to help increase lead generation.
  • Organize and manage grass-roots promotion events and marketing programs including placement of merchandising and POS materials.
  • Show more

Marketing coordinator example responsibilities.

  • Produce and manage content of company blog using WordPress.
  • Manage first phase of company rebranding and website redesign (not yet implement).
  • Work with outside advertising agency to manage calendars, proofread ads, and analyze metrics.
  • Coordinate the logistics for off-site cocktail/dinner event for clients/prospects and manage RSVP, guest list.
  • Manage internal and external websites using WordPress, SharePoint, HTML and CSS (editing).
  • Identify segments through research and analysis, manage lists, and A/B test to optimize metrics and conversions.
  • Show more

Marketing internship vs marketing coordinator skills

Common marketing internship skills
  • Digital Marketing, 11%
  • PowerPoint, 7%
  • Facebook, 6%
  • Marketing Campaigns, 6%
  • Press Releases, 5%
  • Twitter, 5%
Common marketing coordinator skills
  • Digital Marketing, 8%
  • Customer Service, 6%
  • Marketing Campaigns, 6%
  • PowerPoint, 5%
  • Email Campaigns, 4%
  • Press Releases, 4%

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