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The differences between new media coordinators and media consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a new media coordinator and a media consultant. Additionally, a media consultant has an average salary of $53,443, which is higher than the $53,060 average annual salary of a new media coordinator.
The top three skills for a new media coordinator include s website, facebook and promotional campaigns. The most important skills for a media consultant are website development, facebook, and twitter.
| New Media Coordinator | Media Consultant | |
| Yearly salary | $53,060 | $53,443 |
| Hourly rate | $25.51 | $25.69 |
| Growth rate | 8% | 8% |
| Number of jobs | 24,738 | 28,768 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 77% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A New Media Coordinator is a communications professional who develops and implements the targeted advertising content and communication for various media platforms. Their responsibilities include planning and executing advertising and media campaigns, reviewing and editing all content, identifying press opportunities with evolving issues, facilitating press conferences and briefings, keeping updated on media trends, dealing with the media budget, and negotiating to ensure competitive deals with media outlets are closed.
A media consultant is responsible for coordinating with different people and groups to boost brand awareness and promote the brand image to the public through media communication. Media consultants work closely with the marketing or public relations team to conduct press releases, develop media campaigns, and advise executives with their speech during interviews and other related public appearances. They may also handle social media platforms, analyzing the current trends to meet the public's demands and interests.
New media coordinators and media consultants have different pay scales, as shown below.
| New Media Coordinator | Media Consultant | |
| Average salary | $53,060 | $53,443 |
| Salary range | Between $38,000 And $73,000 | Between $32,000 And $89,000 |
| Highest paying City | - | Washington, DC |
| Highest paying state | - | Washington |
| Best paying company | - | iHeartMedia |
| Best paying industry | - | - |
There are a few differences between a new media coordinator and a media consultant in terms of educational background:
| New Media Coordinator | Media Consultant | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 77% |
| Most common major | Communication | Communication |
| Most common college | Stanford University | Northwestern University |
Here are the differences between new media coordinators' and media consultants' demographics:
| New Media Coordinator | Media Consultant | |
| Average age | 42 | 42 |
| Gender ratio | Male, 47.6% Female, 52.4% | Male, 50.3% Female, 49.7% |
| Race ratio | Black or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.6% | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |