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The differences between new media coordinators and media coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a new media coordinator and a media coordinator. Additionally, a new media coordinator has an average salary of $53,060, which is higher than the $47,471 average annual salary of a media coordinator.
The top three skills for a new media coordinator include s website, facebook and promotional campaigns. The most important skills for a media coordinator are facebook, instagram, and twitter.
| New Media Coordinator | Media Coordinator | |
| Yearly salary | $53,060 | $47,471 |
| Hourly rate | $25.51 | $22.82 |
| Growth rate | 8% | 8% |
| Number of jobs | 24,738 | 35,285 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 82% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A New Media Coordinator is a communications professional who develops and implements the targeted advertising content and communication for various media platforms. Their responsibilities include planning and executing advertising and media campaigns, reviewing and editing all content, identifying press opportunities with evolving issues, facilitating press conferences and briefings, keeping updated on media trends, dealing with the media budget, and negotiating to ensure competitive deals with media outlets are closed.
A media coordinator acts as a communications professional in charge of developing and implementing target communications and advertising for various media platforms. Media coordinators plan, implement, and monitor the social media strategy of an organization. They discern the most successful media outreach and establish advertising partnerships and business deals. They aim to increase their respective companies' brand awareness, strengthen their advertising campaigns, improve their marketing strategies, and increase their sales.
New media coordinators and media coordinators have different pay scales, as shown below.
| New Media Coordinator | Media Coordinator | |
| Average salary | $53,060 | $47,471 |
| Salary range | Between $38,000 And $73,000 | Between $34,000 And $64,000 |
| Highest paying City | - | Urban Honolulu, HI |
| Highest paying state | - | Hawaii |
| Best paying company | - | The Joffrey Ballet |
| Best paying industry | - | Manufacturing |
There are a few differences between a new media coordinator and a media coordinator in terms of educational background:
| New Media Coordinator | Media Coordinator | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 82% |
| Most common major | Communication | Communication |
| Most common college | Stanford University | Northwestern University |
Here are the differences between new media coordinators' and media coordinators' demographics:
| New Media Coordinator | Media Coordinator | |
| Average age | 42 | 42 |
| Gender ratio | Male, 47.6% Female, 52.4% | Male, 36.6% Female, 63.4% |
| Race ratio | Black or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.6% | Black or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.9% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |