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The differences between product owners and senior product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a product owner and a senior product marketing manager. Additionally, a senior product marketing manager has an average salary of $128,471, which is higher than the $97,070 average annual salary of a product owner.
The top three skills for a product owner include user stories, acceptance criteria and product backlog. The most important skills for a senior product marketing manager are digital marketing, product management, and cloud.
| Product Owner | Senior Product Marketing Manager | |
| Yearly salary | $97,070 | $128,471 |
| Hourly rate | $46.67 | $61.76 |
| Growth rate | 10% | 10% |
| Number of jobs | 129,990 | 168,205 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 67% | Bachelor's Degree, 73% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Product owners are at the forefront of an organization's development cycle. They have various duties and responsibilities, which include ensuring that the value of products created by the development team is maximized, creating a vision and defining the goals for development projects, and working closely with all stakeholders. As the product owner, you are responsible for ensuring that the development team maintains a consistent vision and overseeing the product backlog. You are also expected to supervise the actual product development stages and anticipate the needs of clients.
A senior product marketing manager develops marketing projects and programs for new products, aiming to attract consumers and increase the brand value, which will translate into sales. They primarily have administrative duties such as making decisions, establishing schedules and guidelines, setting budgets and goals, delegating responsibilities among teams, and monitoring their progress, solving issues and concerns when any arise. They also lead the efforts to conduct market research and analyses, create marketing materials, and streamlining project requirements, all while implementing standards and regulations.
Product owners and senior product marketing managers have different pay scales, as shown below.
| Product Owner | Senior Product Marketing Manager | |
| Average salary | $97,070 | $128,471 |
| Salary range | Between $71,000 And $130,000 | Between $97,000 And $168,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | California |
| Best paying company | ORIX USA | Roku |
| Best paying industry | Manufacturing | Technology |
There are a few differences between a product owner and a senior product marketing manager in terms of educational background:
| Product Owner | Senior Product Marketing Manager | |
| Most common degree | Bachelor's Degree, 67% | Bachelor's Degree, 73% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between product owners' and senior product marketing managers' demographics:
| Product Owner | Senior Product Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 64.3% Female, 35.7% | Male, 63.7% Female, 36.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |