Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between program research specialists and content specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a program research specialist and a content specialist. Additionally, a content specialist has an average salary of $66,018, which is higher than the $60,904 average annual salary of a program research specialist.
The top three skills for a program research specialist include data analysis, data collection and mathematics. The most important skills for a content specialist are customer service, digital marketing, and wordpress.
| Program Research Specialist | Content Specialist | |
| Yearly salary | $60,904 | $66,018 |
| Hourly rate | $29.28 | $31.74 |
| Growth rate | 19% | 19% |
| Number of jobs | 115,466 | 40,346 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 76% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
Program research specialists are professionals who are responsible for performing duties related to the business research program of an organization. These specialists must manage several major marketing research projects that aim to assess CRM solutions, marketing automation, and customer service processes. They must collect qualitative data and perform data analysis to create internal reports and provide recommendations to clients to improve services. Program research specialists must also use various software packages that can summarize and interpret statistical results.
A content specialist's role is to create strategies in developing captivating and engaging content to boost brand awareness and interest in a company. Their responsibilities revolve around conducting research and analysis of marketing conditions to identify new opportunities, keeping abreast of the latest trends, producing presentations and progress reports, and creating content through various mediums such as social media and print materials. Furthermore, it is essential to coordinate with managers and other content creators, all while adhering to the company's policies and standards.
Program research specialists and content specialists have different pay scales, as shown below.
| Program Research Specialist | Content Specialist | |
| Average salary | $60,904 | $66,018 |
| Salary range | Between $40,000 And $90,000 | Between $52,000 And $83,000 |
| Highest paying City | Sacramento, CA | San Francisco, CA |
| Highest paying state | Delaware | New Jersey |
| Best paying company | SAP | Meta |
| Best paying industry | Technology | Health Care |
There are a few differences between a program research specialist and a content specialist in terms of educational background:
| Program Research Specialist | Content Specialist | |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 76% |
| Most common major | Biology | Communication |
| Most common college | Northwestern University | University of Georgia |
Here are the differences between program research specialists' and content specialists' demographics:
| Program Research Specialist | Content Specialist | |
| Average age | 37 | 37 |
| Gender ratio | Male, 39.0% Female, 61.0% | Male, 43.0% Female, 57.0% |
| Race ratio | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.2% White, 64.8% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 11.0% White, 66.3% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |