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The differences between retail sales consultants and retail sales representatives can be seen in a few details. Each job has different responsibilities and duties. Additionally, a retail sales consultant has an average salary of $42,323, which is higher than the $37,907 average annual salary of a retail sales representative.
The top three skills for a retail sales consultant include retail sales, customer satisfaction and POS. The most important skills for a retail sales representative are retail sales, retail store, and POS.
| Retail Sales Consultant | Retail Sales Representative | |
| Yearly salary | $42,323 | $37,907 |
| Hourly rate | $20.35 | $18.22 |
| Growth rate | - | - |
| Number of jobs | 290,980 | 391,763 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 53% | Bachelor's Degree, 58% |
| Average age | 41 | 41 |
| Years of experience | - | - |
The primary job of retail sales consultants is to approach customers, identify their needs, and recommend services or products to fulfill those needs. They should be knowledgeable about the functionality and technical specifications of their products as they are the ones who demonstrate these products to customers. They are also responsible for providing customer service, filling out paperwork, and managing inventory. To be qualified for this position, you should have a high school diploma or a college degree, relevant work experience and training, and experience in sales or customer service.
A retail salesperson's responsibility is to sell products and provide necessary information to the consumers to convince them of availing items. Retail salesperson's duties include coordinating with promotional programs, recommending strategies to increase sales, answering customer's inquiries, and escalating any concerns to the management that might affect the company's sales performance. A retail salesperson must have excellent communication skills to build a good rapport with the customers and assist them with their needs. A retail salesperson also helps with inventories and documenting a customer's suggestion for service improvement.
Retail sales consultants and retail sales representatives have different pay scales, as shown below.
| Retail Sales Consultant | Retail Sales Representative | |
| Average salary | $42,323 | $37,907 |
| Salary range | Between $33,000 And $54,000 | Between $28,000 And $50,000 |
| Highest paying City | Seattle, WA | Portland, ME |
| Highest paying state | Washington | Maine |
| Best paying company | Anastasia Beverly Hills | Pella |
| Best paying industry | Telecommunication | Manufacturing |
There are a few differences between a retail sales consultant and a retail sales representative in terms of educational background:
| Retail Sales Consultant | Retail Sales Representative | |
| Most common degree | Bachelor's Degree, 53% | Bachelor's Degree, 58% |
| Most common major | Business | Business |
| Most common college | - | - |
Here are the differences between retail sales consultants' and retail sales representatives' demographics:
| Retail Sales Consultant | Retail Sales Representative | |
| Average age | 41 | 41 |
| Gender ratio | Male, 59.9% Female, 40.1% | Male, 54.6% Female, 45.4% |
| Race ratio | Black or African American, 11.0% Unknown, 5.1% Hispanic or Latino, 22.1% Asian, 6.9% White, 54.4% American Indian and Alaska Native, 0.5% | Black or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 20.9% Asian, 6.9% White, 56.4% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 7% | 7% |