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Sales communications manager vs communications manager

The differences between sales communications managers and communications managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become a sales communications manager, becoming a communications manager takes usually requires 2-4 years. Additionally, a sales communications manager has an average salary of $99,386, which is higher than the $81,304 average annual salary of a communications manager.

The top three skills for a sales communications manager include sales process, community sales and facebook. The most important skills for a communications manager are customer service, property management, and yardi.

Sales communications manager vs communications manager overview

Sales Communications ManagerCommunications Manager
Yearly salary$99,386$81,304
Hourly rate$47.78$39.09
Growth rate5%8%
Number of jobs122,84426,350
Job satisfaction--
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 70%
Average age4642
Years of experience84

What does a sales communications manager do?

A sales communications manager's role within the organization is to establish and manage effective sales enablement communication strategies and tactics, including but not limited to newsletters, videos, memos, and presentations. They directly report to the senior director for collaboration with other departments such as field operations leaders and sales and customer enablement team members to build and fulfill holistic, cross-program communications related plans in support of field enablement-related initiatives. Moreover, they also help create and implement a new strategy for soliciting feedback from the sales and customer success team.

What does a communications manager do?

A communications manager is responsible for overseeing a company or organization's public relations by devising various strategies and finding new opportunities. They must craft and produce marketing materials such as campaigns, advertisements, newsletters, social media engagements, and press releases to shape and improve a brand or company. Furthermore, a communications manager must accomplish administrative tasks such as preparing reports and necessary documentation, reaching out to advertisers, leading communication letters, and coordinating with marketing personnel from other departments.

Sales communications manager vs communications manager salary

Sales communications managers and communications managers have different pay scales, as shown below.

Sales Communications ManagerCommunications Manager
Average salary$99,386$81,304
Salary rangeBetween $74,000 And $132,000Between $53,000 And $122,000
Highest paying City-San Francisco, CA
Highest paying state-California
Best paying company-McKinsey & Company Inc
Best paying industry--

Differences between sales communications manager and communications manager education

There are a few differences between a sales communications manager and a communications manager in terms of educational background:

Sales Communications ManagerCommunications Manager
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 70%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Sales communications manager vs communications manager demographics

Here are the differences between sales communications managers' and communications managers' demographics:

Sales Communications ManagerCommunications Manager
Average age4642
Gender ratioMale, 44.7% Female, 55.3%Male, 34.9% Female, 65.1%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.1% White, 74.6% American Indian and Alaska Native, 0.4%
LGBT Percentage7%16%

Differences between sales communications manager and communications manager duties and responsibilities

Sales communications manager example responsibilities.

  • Develop and manage customized patient education programs for nationwide distribution through healthcare nonprofit associations by securing third-party pharmaceutical sponsorship.
  • Increase corporate and sales efficiency by defining standardize processes across global sales teams and implementing in CRM.
  • Maintain customer databases using CRM software applications.
  • Develop and manage customized patient education programs for nationwide distribution through healthcare nonprofit associations by securing third-party pharmaceutical sponsorship.
  • Create marketing content for pages and promotional initiatives, newsletter design and implementation, create designed and produce PowerPoint presentations.

Communications manager example responsibilities.

  • Co-administered sales campaigns in Salesforce, CRM to efficiently manage sales productivity of communication and leads.
  • Lead and manage marketing department's copywriting and editing team and develop many aspects of corporate communication.
  • Manage creative agency relationships and lead execution of commercial excellence awards program, Americas mid-year growth summit and kick-off meetings.
  • Manage all Medicaid paperwork, manage staff payroll, client attendance.
  • Manage all facets of community programs and recruitment for HIV prevention clinical trials.
  • Train in YARDI to complete daily transitions, manage resident ledgers and prepare weekly/monthly reports.
  • Show more

Sales communications manager vs communications manager skills

Common sales communications manager skills
  • Sales Process, 20%
  • Community Sales, 12%
  • Facebook, 11%
  • Customer Service, 5%
  • Market Research, 4%
  • Customer Satisfaction, 4%
Common communications manager skills
  • Customer Service, 16%
  • Property Management, 9%
  • Yardi, 5%
  • Project Management, 5%
  • Press Releases, 4%
  • Web Content, 4%

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