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Sales communications manager vs outside sales manager

The differences between sales communications managers and outside sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a sales communications manager and an outside sales manager. Additionally, a sales communications manager has an average salary of $99,386, which is higher than the $84,408 average annual salary of an outside sales manager.

The top three skills for a sales communications manager include sales process, community sales and facebook. The most important skills for an outside sales manager are product knowledge, CRM, and customer service.

Sales communications manager vs outside sales manager overview

Sales Communications ManagerOutside Sales Manager
Yearly salary$99,386$84,408
Hourly rate$47.78$40.58
Growth rate5%5%
Number of jobs122,844138,054
Job satisfaction--
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 63%
Average age4646
Years of experience88

What does a sales communications manager do?

A sales communications manager's role within the organization is to establish and manage effective sales enablement communication strategies and tactics, including but not limited to newsletters, videos, memos, and presentations. They directly report to the senior director for collaboration with other departments such as field operations leaders and sales and customer enablement team members to build and fulfill holistic, cross-program communications related plans in support of field enablement-related initiatives. Moreover, they also help create and implement a new strategy for soliciting feedback from the sales and customer success team.

What does an outside sales manager do?

An outside sales manager is responsible for monitoring the sales staff performance in selling goods and services to existing and potential clients and ensuring that the team meets sales objectives. Outside sales managers set reasonable sales targets and establish techniques to maximize the staff's efficiency and productivity. They regularly connect with the clients to determine their needs and make any adjustments to business plans as needed. An outside sales manager should have excellent knowledge of the current market trends to identify business opportunities that would generate more revenues and resources.

Sales communications manager vs outside sales manager salary

Sales communications managers and outside sales managers have different pay scales, as shown below.

Sales Communications ManagerOutside Sales Manager
Average salary$99,386$84,408
Salary rangeBetween $74,000 And $132,000Between $51,000 And $138,000
Highest paying City-Albany, NY
Highest paying state-Hawaii
Best paying company-Dominion Enterprises
Best paying industry-Finance

Differences between sales communications manager and outside sales manager education

There are a few differences between a sales communications manager and an outside sales manager in terms of educational background:

Sales Communications ManagerOutside Sales Manager
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 63%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Sales communications manager vs outside sales manager demographics

Here are the differences between sales communications managers' and outside sales managers' demographics:

Sales Communications ManagerOutside Sales Manager
Average age4646
Gender ratioMale, 44.7% Female, 55.3%Male, 79.1% Female, 20.9%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between sales communications manager and outside sales manager duties and responsibilities

Sales communications manager example responsibilities.

  • Develop and manage customized patient education programs for nationwide distribution through healthcare nonprofit associations by securing third-party pharmaceutical sponsorship.
  • Increase corporate and sales efficiency by defining standardize processes across global sales teams and implementing in CRM.
  • Maintain customer databases using CRM software applications.
  • Develop and manage customized patient education programs for nationwide distribution through healthcare nonprofit associations by securing third-party pharmaceutical sponsorship.
  • Create marketing content for pages and promotional initiatives, newsletter design and implementation, create designed and produce PowerPoint presentations.

Outside sales manager example responsibilities.

  • Manage a team of sales executives to establish and maintain professional relationships with healthcare professionals in their prospective territories.
  • Develop a complete marketing program where none previously exist, now serves as CRM base for company.
  • Used CRM tools in order to provide current and detail information relate to activities, opportunity pipeline, and close business.
  • Channele marketing through the establishment of international distributors servicing Mexico (Hermosillo, Mexicali, and Tijuana) and Korea.
  • Plan and schedule work perform by HVAC technicians.
  • Educate and present new approach to facility managers and plant managers including ROI analysis.

Sales communications manager vs outside sales manager skills

Common sales communications manager skills
  • Sales Process, 20%
  • Community Sales, 12%
  • Facebook, 11%
  • Customer Service, 5%
  • Market Research, 4%
  • Customer Satisfaction, 4%
Common outside sales manager skills
  • Product Knowledge, 12%
  • CRM, 10%
  • Customer Service, 10%
  • Sales Territory, 7%
  • Sales Strategies, 4%
  • Sales Growth, 3%

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