Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between social media content managers and web managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a social media content manager and a web manager. Additionally, a web manager has an average salary of $82,696, which is higher than the $54,354 average annual salary of a social media content manager.
The top three skills for a social media content manager include social media marketing, digital marketing and instagram. The most important skills for a web manager are digital marketing, wordpress, and html css.
| Social Media Content Manager | Web Manager | |
| Yearly salary | $54,354 | $82,696 |
| Hourly rate | $26.13 | $39.76 |
| Growth rate | 10% | 10% |
| Number of jobs | 69,077 | 107,495 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 73% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A social media content manager oversees a company or individual's social media platforms, aiming to enhance its online presence and raise brand awareness. They typically manage a group of content specialists and graphic designers, and together they conceptualize plans and campaigns that align with the brand's purpose and vision. It is also their responsibility to establish guidelines and timelines, monitor every online campaign, research opportunities and trends, and resolve issues promptly and efficiently. Moreover, as a manager, they must lead and encourage teams to reach goals, all while enforcing the company's policies and regulations.
Web Managers are responsible for managing websites for organizations. Their duties include managing website upgrades, testing for website performance, implement a strategy to increase web traffic and subscribers, troubleshooting website issues, and responding to security breaches. They create content audits as well as ensuring the website has brand strategy alignment. A Web Manager ensures website compliance with all regulations and keeps abreast of the best practice of the industry. They must possess good problem-solving skills and knowledge in search engine optimization.
Social media content managers and web managers have different pay scales, as shown below.
| Social Media Content Manager | Web Manager | |
| Average salary | $54,354 | $82,696 |
| Salary range | Between $31,000 And $92,000 | Between $54,000 And $125,000 |
| Highest paying City | - | San Jose, CA |
| Highest paying state | - | Hawaii |
| Best paying company | - | Meta |
| Best paying industry | - | - |
There are a few differences between a social media content manager and a web manager in terms of educational background:
| Social Media Content Manager | Web Manager | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 73% |
| Most common major | Communication | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between social media content managers' and web managers' demographics:
| Social Media Content Manager | Web Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 39.1% Female, 60.9% | Male, 56.4% Female, 43.6% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |