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The differences between store managers and vice president & general managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a store manager and a vice president & general manager. Additionally, a vice president & general manager has an average salary of $172,487, which is higher than the $46,950 average annual salary of a store manager.
The top three skills for a store manager include store management, retail store and customer service. The most important skills for a vice president & general manager are customer service, R, and revenue growth.
| Store Manager | Vice President & General Manager | |
| Yearly salary | $46,950 | $172,487 |
| Hourly rate | $22.57 | $82.93 |
| Growth rate | 6% | 6% |
| Number of jobs | 446,127 | 252,313 |
| Job satisfaction | 5 | - |
| Most common degree | Bachelor's Degree, 48% | Bachelor's Degree, 72% |
| Average age | 44 | 44 |
| Years of experience | 6 | 6 |
A store manager is responsible for monitoring the daily operations, making sure of its smooth and efficient performance with the best services provided to the customers. Store managers' duty also includes tracking the budget of the store to ensure that all expenses are meeting the sales goals. A store manager must also be able to plan and share strategies to boost sales performance and provide the needed support for the employees by communicating with them regularly, listening on suggestions, and taking necessary actions for complaints as required.
A vice president and general manager's role is to implement policies and regulations while overseeing the business operations. Typically, it is their primary responsibility to devise training programs that would produce more efficient workforce members, create new strategies to boost sales and customer satisfaction, and participate in budget and goals creation. They mainly report to high-ranking officials such as the president and board members. Furthermore, a vice president and general manager may perform clerical tasks such as preparing progress reports and presentations, managing schedules, and responding to correspondence.
Store managers and vice president & general managers have different pay scales, as shown below.
| Store Manager | Vice President & General Manager | |
| Average salary | $46,950 | $172,487 |
| Salary range | Between $30,000 And $73,000 | Between $108,000 And $273,000 |
| Highest paying City | Washington, DC | San Francisco, CA |
| Highest paying state | Delaware | Massachusetts |
| Best paying company | Meta | |
| Best paying industry | Manufacturing | Media |
There are a few differences between a store manager and a vice president & general manager in terms of educational background:
| Store Manager | Vice President & General Manager | |
| Most common degree | Bachelor's Degree, 48% | Bachelor's Degree, 72% |
| Most common major | Business | Business |
| Most common college | University of Pennsylvania | University of Pennsylvania |
Here are the differences between store managers' and vice president & general managers' demographics:
| Store Manager | Vice President & General Manager | |
| Average age | 44 | 44 |
| Gender ratio | Male, 51.2% Female, 48.8% | Male, 89.1% Female, 10.9% |
| Race ratio | Black or African American, 6.1% Unknown, 4.3% Hispanic or Latino, 15.1% Asian, 6.3% White, 67.6% American Indian and Alaska Native, 0.5% | Black or African American, 6.1% Unknown, 4.3% Hispanic or Latino, 14.9% Asian, 6.3% White, 67.9% American Indian and Alaska Native, 0.5% |
| LGBT Percentage | 10% | 10% |