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The differences between strategic analysts and marketing analysts can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a strategic analyst and a marketing analyst. Additionally, a strategic analyst has an average salary of $79,476, which is higher than the $59,380 average annual salary of a marketing analyst.
The top three skills for a strategic analyst include data analysis, powerpoint and email marketing. The most important skills for a marketing analyst are digital marketing, SQL, and google analytics.
| Strategic Analyst | Marketing Analyst | |
| Yearly salary | $79,476 | $59,380 |
| Hourly rate | $38.21 | $28.55 |
| Growth rate | 19% | 19% |
| Number of jobs | 87,601 | 95,650 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 68% | Bachelor's Degree, 78% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
Strategy analysts are professionals who lead the consulting sessions of organizations. The analysts do their duties with rate strategy proposals in line with corporate objectives. They manage a business, determine growth areas, and make model analysis for strategy recommendations. It is also their responsibility to utilize data to solve the primary problems of businesses. Also, they provide significant insights to help organizations. They need to develop skills in management, communication, strategic planning, and attention to detail.
A marketing analyst specializes in researching market conditions to develop strategies to boost sales and revenues. They are primarily responsible for analyzing competition and trends, identifying the organization's strengths and weaknesses, and determining potential opportunities. There may also be instances where they must train and lead staff, set goals and budgets, and produce presentations and reports. Furthermore, as a marketing analyst, they must share their expertise for the company's benefit while adhering to its vision and mission.
Strategic analysts and marketing analysts have different pay scales, as shown below.
| Strategic Analyst | Marketing Analyst | |
| Average salary | $79,476 | $59,380 |
| Salary range | Between $56,000 And $112,000 | Between $41,000 And $84,000 |
| Highest paying City | Redmond, WA | Seattle, WA |
| Highest paying state | Washington | Washington |
| Best paying company | Credit Karma | Meta |
| Best paying industry | Retail | Finance |
There are a few differences between a strategic analyst and a marketing analyst in terms of educational background:
| Strategic Analyst | Marketing Analyst | |
| Most common degree | Bachelor's Degree, 68% | Bachelor's Degree, 78% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between strategic analysts' and marketing analysts' demographics:
| Strategic Analyst | Marketing Analyst | |
| Average age | 37 | 37 |
| Gender ratio | Male, 56.3% Female, 43.7% | Male, 47.3% Female, 52.7% |
| Race ratio | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.3% Asian, 14.3% White, 64.7% American Indian and Alaska Native, 0.1% | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.2% White, 64.9% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |