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Alumni relations coordinator vs media relations specialist

The differences between alumni relations coordinators and media relations specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an alumni relations coordinator and a media relations specialist. Additionally, a media relations specialist has an average salary of $50,856, which is higher than the $44,215 average annual salary of an alumni relations coordinator.

The top three skills for an alumni relations coordinator include alumni relations, powerpoint and alumni events. The most important skills for a media relations specialist are patients, compassion, and press releases.

Alumni relations coordinator vs media relations specialist overview

Alumni Relations CoordinatorMedia Relations Specialist
Yearly salary$44,215$50,856
Hourly rate$21.26$24.45
Growth rate8%8%
Number of jobs33,38944,665
Job satisfaction--
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 68%
Average age4242
Years of experience44

What does an alumni relations coordinator do?

An alumni relations coordinator is in charge of spearheading and overseeing alumni activities and services. Their responsibilities include organizing events such as reunions and fundraisers, liaising with vendors and suppliers, arranging meetings, and handling calls and correspondence. They may also maintain documents, answer inquiries, disseminate information and invitations, create alumni programs and projects, and develop strategies to optimize operations. Furthermore, as a coordinator, it is essential to maintain an active communication line with team members while implementing the institution's policies and regulations.

What does a media relations specialist do?

A media relations specialist's role is to help a company maintain good public relations through various forms of media, ensuring to convey their brand's purpose and message. Their responsibilities typically revolve around developing strategies and opportunities, producing newsletters and press releases, remaining updated with the latest trends, and even managing the company's social media platforms. A media relations specialist may also delegate tasks to writers and graphic designers, arrange schedules, and ensure that all goals are met within the expected deadline and budget.

Alumni relations coordinator vs media relations specialist salary

Alumni relations coordinators and media relations specialists have different pay scales, as shown below.

Alumni Relations CoordinatorMedia Relations Specialist
Average salary$44,215$50,856
Salary rangeBetween $30,000 And $64,000Between $36,000 And $69,000
Highest paying CityNew York, NYWashington, DC
Highest paying stateNew YorkWashington
Best paying companyRopes & GrayEdelman Financial Engines
Best paying industryNon ProfitsFinance

Differences between alumni relations coordinator and media relations specialist education

There are a few differences between an alumni relations coordinator and a media relations specialist in terms of educational background:

Alumni Relations CoordinatorMedia Relations Specialist
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 68%
Most common majorBusinessBusiness
Most common collegeStanford UniversityStanford University

Alumni relations coordinator vs media relations specialist demographics

Here are the differences between alumni relations coordinators' and media relations specialists' demographics:

Alumni Relations CoordinatorMedia Relations Specialist
Average age4242
Gender ratioMale, 27.2% Female, 72.8%Male, 30.6% Female, 69.4%
Race ratioBlack or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.4% American Indian and Alaska Native, 0.6%Black or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between alumni relations coordinator and media relations specialist duties and responsibilities

Alumni relations coordinator example responsibilities.

  • Manage timelines and projects including expenses, booking travel and presentations.
  • Create new social networking presence; develop alumni Facebook page for managing events, employing user-friendly system and existing user base.
  • Manage and implement ways to engage alumni in e-communications, including e-news and Facebook.
  • Manage and prepare PowerPoint presentations for high level meetings between senior management and external clients.
  • Coordinate development and implementation of intranet and Internet sites with web design staff and internal customers to coordinate with marketing campaigns.
  • Monitor news media and collect newspaper clips, in addition to estimate return on investment (ROI).
  • Show more

Media relations specialist example responsibilities.

  • Lead the charge in creating an athletic department Instagram account that has increase Belmont s social media reach and exposure.
  • Develop and manage proprietary PPC support material.
  • Develop and launch Einstein's Facebook strategy and presence.
  • Serve as liaison for regulatory and contract communications with CMS.
  • Create social media campaigns and awareness with Facebook, Google ads.
  • Proofread and edit corrections of grammatical errors for senior staff members.
  • Show more

Alumni relations coordinator vs media relations specialist skills

Common alumni relations coordinator skills
  • Alumni Relations, 12%
  • PowerPoint, 8%
  • Alumni Events, 8%
  • Event Planning, 7%
  • Alumni Engagement, 7%
  • Background Checks, 6%
Common media relations specialist skills
  • Patients, 29%
  • Compassion, 10%
  • Press Releases, 8%
  • PowerPoint, 5%
  • Data Entry, 4%
  • Phone Calls, 3%

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