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Brand partner vs business partner

The differences between brand partners and business partners can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a brand partner and a business partner. Additionally, a business partner has an average salary of $96,324, which is higher than the $68,309 average annual salary of a brand partner.

The top three skills for a brand partner include client relationships, integrated marketing and public speaking. The most important skills for a business partner are analytics, project management, and customer service.

Brand partner vs business partner overview

Brand PartnerBusiness Partner
Yearly salary$68,309$96,324
Hourly rate$32.84$46.31
Growth rate10%10%
Number of jobs33,146106,251
Job satisfaction--
Most common degreeBachelor's Degree, 60%Bachelor's Degree, 65%
Average age3939
Years of experience1010

What does a brand partner do?

A brand partner's role is to develop strategies to promote the products and services of a company. There are brand partners and companies with mutual agreements to help each other raise brand awareness and public interest, although some brand partners are employed primarily to help a company. Despite the differences in the extent of responsibilities, a brand partner is usually in charge of preparing marketing materials, providing information to potential customers, demonstrating products, and utilizing various social media channels.

What does a business partner do?

A business partner is an individual who is involved in a legal business partnership with other individuals to manage a business as co-owners. Business partners invest their money into the business, and each partner benefits from any profits and sustains part of any losses. They must file with the state in which they do business and are governed mostly by state laws. Business partners can also be either liable or not for the actions taken by the company.

Brand partner vs business partner salary

Brand partners and business partners have different pay scales, as shown below.

Brand PartnerBusiness Partner
Average salary$68,309$96,324
Salary rangeBetween $36,000 And $126,000Between $66,000 And $140,000
Highest paying City-San Francisco, CA
Highest paying state-Washington
Best paying company-ZS
Best paying industry-Technology

Differences between brand partner and business partner education

There are a few differences between a brand partner and a business partner in terms of educational background:

Brand PartnerBusiness Partner
Most common degreeBachelor's Degree, 60%Bachelor's Degree, 65%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Brand partner vs business partner demographics

Here are the differences between brand partners' and business partners' demographics:

Brand PartnerBusiness Partner
Average age3939
Gender ratioMale, 48.8% Female, 51.2%Male, 56.2% Female, 43.8%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between brand partner and business partner duties and responsibilities

Brand partner example responsibilities.

  • Handle all logistics, product ordering, and lead a team in set-ups for 15 consumer annual events.
  • Provide leadership to all the impacted EIT teams in managing business expectation while ensuring successful accomplishment critical project milestones.
  • Facilitate the logistics process of promotional materials and assure that they are utilized in an effective manner.
  • Provide marketing and ad listings through social media including but not limit to Pinterest, Facebook, email, etc.
  • Substantiate ROI, present budgets and facilitate communications and consensus building across functional departments and with senior management.
  • Communicate strategies and wine information to internal and external audiences.

Business partner example responsibilities.

  • Manage publicity online, in medias such as Facebook and Instagram.
  • Negotiate and manage vendor relations using SLA's and metric management.
  • Lead the establishment of key ERP, database and java applications environments.
  • Implement and manage social media strategies and blog content as well as customer relationships on Salesforce.com.
  • Lead all operational, financial and customer relationship aspects of MMI's largest global OEM customer, IBM.
  • Plan, manage, supervise and lead the development, QA, UAT and deployment efforts towards on time delivery.
  • Show more

Brand partner vs business partner skills

Common brand partner skills
  • Client Relationships, 23%
  • Integrated Marketing, 10%
  • Public Speaking, 10%
  • Brand Marketing, 9%
  • Business Relationships, 8%
  • SEO, 7%
Common business partner skills
  • Analytics, 8%
  • Project Management, 7%
  • Customer Service, 6%
  • Human Resources, 5%
  • Performance Management, 5%
  • Excellent Interpersonal, 4%

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