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Community liaison vs marketing & community relations director

The differences between community liaisons and marketing & community relations directors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-12 months to become a community liaison, becoming a marketing & community relations director takes usually requires 2-4 years. Additionally, a marketing & community relations director has an average salary of $147,137, which is higher than the $39,899 average annual salary of a community liaison.

The top three skills for a community liaison include patients, customer service and home health. The most important skills for a marketing & community relations director are community relations, press releases, and community outreach.

Community liaison vs marketing & community relations director overview

Community LiaisonMarketing & Community Relations Director
Yearly salary$39,899$147,137
Hourly rate$19.18$70.74
Growth rate12%8%
Number of jobs30,43197,785
Job satisfaction--
Most common degreeBachelor's Degree, 65%Bachelor's Degree, 78%
Average age4342
Years of experience124

Community liaison vs marketing & community relations director salary

Community liaisons and marketing & community relations directors have different pay scales, as shown below.

Community LiaisonMarketing & Community Relations Director
Average salary$39,899$147,137
Salary rangeBetween $29,000 And $54,000Between $100,000 And $215,000
Highest paying CityWashington, DC-
Highest paying stateNorth Dakota-
Best paying companyBlackRock-
Best paying industryUtilities-

Differences between community liaison and marketing & community relations director education

There are a few differences between a community liaison and a marketing & community relations director in terms of educational background:

Community LiaisonMarketing & Community Relations Director
Most common degreeBachelor's Degree, 65%Bachelor's Degree, 78%
Most common majorBusinessMarketing
Most common collegeUniversity of Southern CaliforniaUniversity of Pennsylvania

Community liaison vs marketing & community relations director demographics

Here are the differences between community liaisons' and marketing & community relations directors' demographics:

Community LiaisonMarketing & Community Relations Director
Average age4342
Gender ratioMale, 29.5% Female, 70.5%Male, 31.2% Female, 68.8%
Race ratioBlack or African American, 11.9% Unknown, 4.9% Hispanic or Latino, 20.9% Asian, 7.0% White, 53.5% American Indian and Alaska Native, 1.9%Black or African American, 5.9% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 75.0% American Indian and Alaska Native, 0.4%
LGBT Percentage11%16%

Differences between community liaison and marketing & community relations director duties and responsibilities

Community liaison example responsibilities.

  • Grow and manage existing relationships in assign territories with physicians, hospitals, skil nursing and rehabilitation facilities and assist livings.
  • Create a brochure with InDesign.
  • Create social media strategy: Facebook administrator, NYPL blog contributor
  • Provide nutrition, fitness and diabetes education to the community at large.
  • Construct online training courses in HTML using materials provide by instructional designers.
  • Design the web application screens for new systems using modeling tool like HTML.
  • Show more

Marketing & community relations director example responsibilities.

  • Manage all internal company-wide communications, including company intranet, quarterly all- company meetings broadcast to all locations and executive communications.
  • Conceive company offerings and strategic packages for analytics, optimization, marketing operations, campaign management and architecture service lines.
  • Direct strategic planning and execution for entertainment partnership platform to include B2C communications and marketing.

Community liaison vs marketing & community relations director skills

Common community liaison skills
  • Patients, 19%
  • Customer Service, 7%
  • Home Health, 6%
  • Community Outreach, 5%
  • Patient Referrals, 4%
  • Community Resources, 4%
Common marketing & community relations director skills
  • Community Relations, 15%
  • Press Releases, 10%
  • Community Outreach, 8%
  • Promotional Campaigns, 8%
  • Market Research, 4%
  • Event Planning, 4%

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