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Content coordinator vs communications coordinator

The differences between content coordinators and communications coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a content coordinator and a communications coordinator. Additionally, a content coordinator has an average salary of $47,370, which is higher than the $47,075 average annual salary of a communications coordinator.

The top three skills for a content coordinator include digital content, digital marketing and web content. The most important skills for a communications coordinator are customer service, web content, and event planning.

Content coordinator vs communications coordinator overview

Content CoordinatorCommunications Coordinator
Yearly salary$47,370$47,075
Hourly rate$22.77$22.63
Growth rate8%8%
Number of jobs24,61739,790
Job satisfaction--
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 75%
Average age4242
Years of experience44

What does a content coordinator do?

As content coordinators, it is their job to help manage the website to ensure information is up-to-date, accessible, and is effectively endorsed. They support the digital team with the content of the website, structure, and training of staff in using the content management system. Their role is not limited to website managing also to assist with monitoring social media posting and generating digital analytics and metrics. They should also be quick in responding to emergency situations, such as a crash website or network failure.

What does a communications coordinator do?

A communications coordinator is responsible for overseeing the communications department's operations, developing the brand image, and monitoring press releases, company articles, and other related marketing materials for business promotion and visibility. Communications coordinators actively interact with existing and potential clients, negotiate contracts, and build profitable partnerships. They also develop strategic procedures for creating the business' online presence, organizing promotional events, and media conferences. A communications coordinator must have excellent communication and organization skills to maintain a good reputation and customer satisfaction.

Content coordinator vs communications coordinator salary

Content coordinators and communications coordinators have different pay scales, as shown below.

Content CoordinatorCommunications Coordinator
Average salary$47,370$47,075
Salary rangeBetween $32,000 And $69,000Between $34,000 And $63,000
Highest paying CitySeattle, WAWashington, DC
Highest paying stateWashingtonNew Jersey
Best paying companyNVIDIAMicrosoft
Best paying industry-Government

Differences between content coordinator and communications coordinator education

There are a few differences between a content coordinator and a communications coordinator in terms of educational background:

Content CoordinatorCommunications Coordinator
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 75%
Most common majorCommunicationCommunication
Most common collegeNorthwestern UniversityStanford University

Content coordinator vs communications coordinator demographics

Here are the differences between content coordinators' and communications coordinators' demographics:

Content CoordinatorCommunications Coordinator
Average age4242
Gender ratioMale, 41.5% Female, 58.5%Male, 29.4% Female, 70.6%
Race ratioBlack or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.4% Asian, 5.4% White, 66.2% American Indian and Alaska Native, 0.6%Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.6% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between content coordinator and communications coordinator duties and responsibilities

Content coordinator example responsibilities.

  • Conceptualize, create, and currently manage YouTube channel.
  • Manage and modify HTML code to update company CMS on daily basis.
  • Launch and manage four Instagram profiles that garner a total of 21K followers and counting.
  • Manage daily social marketing initiatives for CPTV by tweeting promotions and updating the Facebook page.
  • Monitor and manage campaign social media platforms such as Facebook and YouTube for content, security threats, and voter interaction.
  • Add dynamic functionality to existing static site using XML, PHP, Javascript, CSS, and MySQL.3.
  • Show more

Communications coordinator example responsibilities.

  • Launch and manage the corporate Instagram account @ xcelenergy.
  • Manage and maintain the admission website by using basic knowledge of HTML and web editing templates.
  • Co-developed regional, national and international trade show strategy including logistics, management, qualifying leads, communications and ROI tracking.
  • Contribute brand appropriate content for: blog, instagram, and twitter.
  • General administrative and marketing duties including sending e-marketing campaigns, updating intranet and SharePoint sites, and publishing public relations newsletters.
  • Monitor the daily work of the travel agency booking agents.
  • Show more

Content coordinator vs communications coordinator skills

Common content coordinator skills
  • Digital Content, 8%
  • Digital Marketing, 6%
  • Web Content, 6%
  • Instagram, 5%
  • Video Content, 4%
  • Facebook, 4%
Common communications coordinator skills
  • Customer Service, 7%
  • Web Content, 7%
  • Event Planning, 6%
  • Press Releases, 5%
  • Patients, 5%
  • Community Events, 5%

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