Corporate product manager vs media manager

Differences between corporate product manager and media manager duties and responsibilities

Corporate product manager example responsibilities.

• Manage product strategy for the web base treasury solution.
• Manage and forecast inventory levels by product line to maximize ROI.
• Manage inventory in all aspects including purchasing, ship and debit, returns, value add services.
• Lead cross-functional team in pioneering the application/game download ecosystem with the implementation of Java games and generating significant new revenue stream.
• Utilize SQL to support data-driven analysis and decision processes to inform project prioritization, assess feature effectiveness, and troubleshoot issues.
• Create, design & develop FDA compliant packaging for supplements & special products.
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Media manager example responsibilities.

• Manage B2C media campaigns from inception to reporting.
• Evaluate, select and manage relationships with PPC technology vendors.
• Lead intranet and internet maintenance, content, development and marketing.
• Execute vendor fund campaigns to achieve KPIs base on each individual brand s needs and drive ecommerce sales.
• Utilize CRM software to maintain contacts, leads, ad sales, sales reports and advertisement run sheets.
• Manage search engine optimization (SEO) and pay-per-click (PPC) advertising for several B2B and health care clients.
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