Corporate product manager vs product marketing manager

The differences between corporate product managers and product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a corporate product manager and a product marketing manager. Additionally, a product marketing manager has an average salary of $112,220, which is higher than the $102,346 average annual salary of a corporate product manager.

The top three skills for a corporate product manager include ROI, market research and product development. The most important skills for a product marketing manager are digital marketing, product management, and project management.

Corporate product manager vs product marketing manager overview

	Corporate Product Manager	Product Marketing Manager
Yearly salary	$102,346	$112,220
Hourly rate	$49.20	$53.95
Growth rate	10%	10%
Number of jobs	115,397	166,047
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 78%	Bachelor's Degree, 75%
Average age	39	39
Years of experience	10	10

Corporate product manager vs product marketing manager salary

Corporate product managers and product marketing managers have different pay scales, as shown below.

	Corporate Product Manager	Product Marketing Manager
Average salary	$102,346	$112,220
Salary range	Between $77,000 And $135,000	Between $83,000 And $149,000
Highest paying City	-	San Bruno, CA
Highest paying state	-	California
Best paying company	-	Credit Karma
Best paying industry	-	Technology

Differences between corporate product manager and product marketing manager education

There are a few differences between a corporate product manager and a product marketing manager in terms of educational background:

	Corporate Product Manager	Product Marketing Manager
Most common degree	Bachelor's Degree, 78%	Bachelor's Degree, 75%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Corporate product manager vs product marketing manager demographics

Here are the differences between corporate product managers' and product marketing managers' demographics:

	Corporate Product Manager	Product Marketing Manager
Average age	39	39
Gender ratio	Male, 67.4% Female, 32.6%	Male, 61.6% Female, 38.4%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between corporate product manager and product marketing manager duties and responsibilities

Corporate product manager example responsibilities.

Manage product strategy for the web base treasury solution.
Manage and forecast inventory levels by product line to maximize ROI.
Manage inventory in all aspects including purchasing, ship and debit, returns, value add services.
Lead cross-functional team in pioneering the application/game download ecosystem with the implementation of Java games and generating significant new revenue stream.
Utilize SQL to support data-driven analysis and decision processes to inform project prioritization, assess feature effectiveness, and troubleshoot issues.
Create, design & develop FDA compliant packaging for supplements & special products.

Product marketing manager example responsibilities.

Manage IP and IPX VPN solutions, including definition of next generation ipsec-base products.
Manage execution of retail signage (POS) and cross promotions for grocery partners.
Lead a global team representing the commercial interests of the Americas, Europe and Asia.
Define, design and manage next generation intranet product incorporating HTML, CGI, and JAVA.
Define the product and manage the development of a line of switch mode power supplies for the PC & general market.
Lead product development and business development of emerging mobile and cloud solutions.

Corporate product manager vs product marketing manager skills

Common corporate product manager skills

ROI, 22%
Market Research, 13%
Product Development, 9%
Market Trends, 9%
Cash Management, 8%
Product Launches, 8%

Common product marketing manager skills

Digital Marketing, 7%
Product Management, 7%
Project Management, 6%
Marketing Campaigns, 5%
Market Research, 4%
B2B Marketing, 4%

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Corporate Product Manager
Corporate Product Manager vs Product Marketing Manager

Updated January 8, 2025

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