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The differences between creative services managers and brand managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a creative services manager and a brand manager. Additionally, a brand manager has an average salary of $97,789, which is higher than the $78,567 average annual salary of a creative services manager.
The top three skills for a creative services manager include graphic design, project management and photography. The most important skills for a brand manager are brand management, digital marketing, and customer service.
| Creative Services Manager | Brand Manager | |
| Yearly salary | $78,567 | $97,789 |
| Hourly rate | $37.77 | $47.01 |
| Growth rate | 10% | 10% |
| Number of jobs | 113,897 | 127,429 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Creative Services Managers are experienced employees with a creative streak and a strong design background. They are usually assigned to workgroups or special projects related to branding and other similar concepts. They are heavily involved in the planning stage of the project or program. A Corporate Services Manager may be directly hired by the company or outsourced from an advertising agency. They are in charge of managing the branding, choosing the best design elements for the project, and creating design palettes.
A brand manager is an individual responsible for adapting a brand strategy that targets the potential market for a company's product while maintaining its integrity. Brand managers assist in developing products while managing budgets for the advertising and promotion of their new products. They usually work under the supervision of marketing managers or chief marketing officers (CMOs) to implement and execute their marketing initiatives. Brand managers also provide an analysis of sales forecasts and create reports on product sales.
Creative services managers and brand managers have different pay scales, as shown below.
| Creative Services Manager | Brand Manager | |
| Average salary | $78,567 | $97,789 |
| Salary range | Between $53,000 And $115,000 | Between $72,000 And $131,000 |
| Highest paying City | San Francisco, CA | Parsippany-Troy Hills, NJ |
| Highest paying state | California | Rhode Island |
| Best paying company | Apple | Meta |
| Best paying industry | Technology | Manufacturing |
There are a few differences between a creative services manager and a brand manager in terms of educational background:
| Creative Services Manager | Brand Manager | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 75% |
| Most common major | Graphic Design | Business |
| Most common college | University of Wisconsin - Madison | University of Georgia |
Here are the differences between creative services managers' and brand managers' demographics:
| Creative Services Manager | Brand Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 49.1% Female, 50.9% | Male, 51.5% Female, 48.5% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |