Customer care associate vs customer service liaison

The differences between customer care associates and customer service liaisons can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a customer care associate and a customer service liaison. Additionally, a customer service liaison has an average salary of $36,143, which is higher than the $33,115 average annual salary of a customer care associate.

The top three skills for a customer care associate include customer care, patients and customer service. The most important skills for a customer service liaison are strong customer service, patients, and phone calls.

Customer care associate vs customer service liaison overview

	Customer Care Associate	Customer Service Liaison
Yearly salary	$33,115	$36,143
Hourly rate	$15.92	$17.38
Growth rate	-4%	-4%
Number of jobs	250,296	206,705
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 39%	Bachelor's Degree, 54%
Average age	40	40
Years of experience	12	12

What does a customer care associate do?

A customer care associate's role focuses on providing customer support and service, ensuring optimal services and client satisfaction. Their responsibilities typically revolve around assisting walk-in customers by answering inquiries, offering recommendations or alternatives, and informing them of any promos or discounts. It is essential to devise strategies to identify customer needs, providing them as needed. Furthermore, a customer care associate may answer inquiries made through calls or correspondence, make reservations, handle complaints or concerns, and resolve them according to the company's policies and regulations.

What does a customer service liaison do?

Customer service liaisons are professionals who facilitate a working relationship between clients and an organization by providing excellent customer service. These liaisons must coordinate with the proper personnel to provide accurate answers for customers with concerns or questions. They must handle outgoing and incoming calls to provide positive client relations and ensure satisfaction. Customer service liaisons must also implement internal procedures and supervise technology updates to ensure all information records are organized for proper networking among employees and customers.

Customer care associate vs customer service liaison salary

Customer care associates and customer service liaisons have different pay scales, as shown below.

	Customer Care Associate	Customer Service Liaison
Average salary	$33,115	$36,143
Salary range	Between $24,000 And $43,000	Between $27,000 And $47,000
Highest paying City	San Diego, CA	Washington, DC
Highest paying state	California	California
Best paying company	Centennial Bank	Pwc
Best paying industry	Insurance	Technology

Differences between customer care associate and customer service liaison education

There are a few differences between a customer care associate and a customer service liaison in terms of educational background:

	Customer Care Associate	Customer Service Liaison
Most common degree	Bachelor's Degree, 39%	Bachelor's Degree, 54%
Most common major	Business	Business
Most common college	-	-

Customer care associate vs customer service liaison demographics

Here are the differences between customer care associates' and customer service liaisons' demographics:

	Customer Care Associate	Customer Service Liaison
Average age	40	40
Gender ratio	Male, 30.1% Female, 69.9%	Male, 35.5% Female, 64.5%
Race ratio	Black or African American, 12.4% Unknown, 5.3% Hispanic or Latino, 18.7% Asian, 6.7% White, 56.2% American Indian and Alaska Native, 0.7%	Black or African American, 11.8% Unknown, 5.5% Hispanic or Latino, 19.7% Asian, 7.0% White, 55.2% American Indian and Alaska Native, 0.8%
LGBT Percentage	7%	7%

Differences between customer care associate and customer service liaison duties and responsibilities

Customer care associate example responsibilities.

Continue to manage a high volume of customer calls relate to HMO, PPO and POS concerns.
Verify HIPAA member information, update members account, expedite payments, explain health and dental plan benefits options.
Answer inbound calls assisting customers with billing questions, troubleshoot for customers, and assist customers with service plans and upgrading packages
Receive inbound provider calls at a call center regarding patients medical insurance benefits and eligibility, edit and process Medicare claims.
Provide superior customer service to inbound calls from DirecTV customers regarding their schedule service/install appointment.

Customer service liaison example responsibilities.

Manage firm's business accounts, including billing, A/R, A/P, and tax issues
Manage cash balances and inventory stock accurately; ensure cleanliness of all work stations and guarantee excellent customer service.
Develop policies and procedures to implement current HIPAA protocols to protect digital data.
Develop a list of private physicians, psychiatrists, and psychologists who accept Medicaid assistance.
Process and file proper Medicaid billing, adjustments, and claims for payment and primary collections.
Develop and continually update training curricula, including scripts and talking points, PowerPoint presentations, and handouts.

Customer care associate vs customer service liaison skills

Common customer care associate skills

Customer Care, 21%
Patients, 16%
Customer Service, 7%
Telephone Inquiries, 6%
Customer Support, 5%
Home Health, 3%

Common customer service liaison skills

Strong Customer Service, 61%
Patients, 16%
Phone Calls, 2%
Data Entry, 2%
Excellent Interpersonal, 2%
Outbound Calls, 1%

Customer Care Associate vs. similar jobs

Customer Care Associate related careers

Customer Care Associate related jobs

What similar roles do

Zippia Careers
Office and Administrative Industry
Customer Care Associate
Customer Care Associate vs Customer Service Liaison

Updated January 8, 2025

Browse office and administrative jobs